Brand Manager- EGOTM

1 month ago


Blackburn, United Kingdom EG Group Full time

Role: Brand Manager- EGOTM

Location: Blackburn, BB1 2FA – Office Based

Contract: Full-Time Hours / Permanent

Company: EG Group

This is an EG On The Move vacancy.

About the Role…

Our Convenience Retail team are excited to announce a new Brand Manager vacancy to help promote the brand. As a Brand Manager it will be your passion to grow and promote the brand.

The ideal candidate will ensure that the appearance and integrity of the brand is at the best possible standard. In this role you will be required to demonstrate core leadership and leadership skills by driving your teams to achieve consistent objectives, developing people competencies, listening & valuing opinions, coaching & counselling and recognising / correcting inferior performance.

This role will involve significant business development activity, and NTI/Store openings.

Duties & Responsibilities

Deliver business development/growth objectives for the Brand Identifying growth opportunities within the market through new store locations in collaboration with the property team. Use data-driven insights to inform on new product development. Manage product launch processes, from concept to market introduction. Work closely with stakeholders to ensure alignment and support for brand initiatives. Establish and maintain a robust partnership with Equity Assist in the development for underperforming stores and create strategies for improvement. Hold regular meetings with your team to discuss performance and suggest improvements / different strategies. Drive revenue, profitability and quality of business while enhancing and ensuring standards are always met. Increasing sales and profits through financial management, leadership, and practice Prepare, review and report on budgets and expenditure. Monitor waste and labour costs with accurate records ensuring that action plans are implemented to meet and maintain targets. Protect both the Brand & EGOTM brands and deal with issues promptly. Assisting with the preparation of short- and long-term business plans Ensure Brand standards are communicated with insight and enthusiasm. Identify training priorities and draw up training plans. Offer support and advice in dealing with and resolving customer complaints keeping in mind brand standards. Willingness to take responsibility and accountability for making decisions. Creating a culture where well-being matters and good performance is rewarded and recognised. Conduct store visits to assess the conditions and recommend changes. Work to constantly drive down waste and inefficiency, reviewing and adapting processes and procedures to improve efficiency and maximise output. Recruit new colleagues for your team in line with HR procedures. Develop and maintain positive relationships with your team by understanding and addressing individual motivation, needs, and concerns. Review Regional Manager performance to ensure our people are supported and developed to reach their full potential by conducting regular one-to-one review in addition to the annual appraisal. Responsible for new store openings to ensure sites are fully prepared and staffed in time for the opening date. Ensure all your stores meet EGOTM standards in accordance with audit criteria. Ensure Health & Safety, Food Safety and hygiene procedures & standards are maintained and followed accordingly by all colleagues.

This list is not exhaustive and may be added to or amended from time to time

Candidate Requirements

Understanding of P&L/Budgets and financial KPI’s Previous operational / leadership experience in a Food Brand People Management experience Forecast and budget experience. New Store Opening credentials Desirable: Food Hygiene/Food Safety experience Desirable: Marketing/Brand development experience

Benefits & Rewards

Performance Based Bonus Scheme Employee Life Assurance EG Cares Benefits - exclusive discounts across 900 retailers Smart Health – 24/7 online GP access, health checks and health and wellbeing support Employee Assistance Programme – access to our Wellbeing Centre which offers emotional & practical support including free financial advice Learning & Development – access to our Learning Hub, the most extensive online course library in the world to support you with every step of your career at EG Group Waterside Café - freshly prepared meals at affordable prices Free Secure Car Parking Dress Down Fridays Flexi-Time Prayer and Ablution Facilities Shower Facilities Sit / Stand Desk Facilities Work Anniversary Rewards Free Eye Test

Who Are EG On the Move

EG On the Move is a leading UK-based petrol forecourt and convenience retailer, headquartered in Blackburn, Lancashire. Formerly part of the EG Group, the company operates a vast network of stores offering a range of products and services, including fuel, foodservice, grocery, and merchandise. Known for integrating traditional fuel services with modern retail conveniences, EG On the Move features state-of-the-art EV charging stations and partners with leading food brands like Starbucks and Subway. Their strategic locations and focus on sustainability and customer convenience position them as market leaders, committed to innovation and excellence in the retail sector.



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