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CRM Operations Lead
1 month ago
We are looking for an experienced CRM Operations Lead to join our team at Corecruitment. The successful candidate will be responsible for leading key initiatives, mentoring team members, and working collaboratively across departments to elevate the overall customer experience.
Key Responsibilities include:
- Developing and executing CRM strategies to enhance customer engagement and lifetime value.
- Overseeing all CRM marketing activities, from planning to execution, ensuring alignment with company goals.
- Designing and delivering innovative campaigns and promotions that improve customer satisfaction and drive results.
- Leveraging Klaviyo (or similar marketing automation tools) to create and execute effective CRM campaigns.
- Monitoring, evaluating, and reporting on campaign performance, including KPIs like engagement rates, retention, revenue, and ROI.
- Leading the development of customer journeys, ensuring seamless interactions across touchpoints.
- Implementing and optimising A/B testing methodologies to refine CRM approaches.
- Creating detailed performance reports, presenting findings and actionable recommendations to stakeholders.
The estimated salary for this role is £45,000 - £55,000 per year, depending on experience.