Marketing Communications Lead

3 weeks ago

London, Greater London, United Kingdom Cambridge Healthcare Research Full time

About Cambridge Healthcare Research

At Cambridge Healthcare Research, we collaborate with leading biopharmaceutical organizations to enhance their commercial and strategic decision-making processes. Our commitment to thorough primary and secondary research enables us to deliver comprehensive market insights and actionable strategies. We are dedicated to excellence, driven by accountability, passion, and reliability.

As we transition from a startup to a scale-up, our team has expanded to 150 professionals across two locations. We are implementing a dynamic people strategy aimed at attracting, recruiting, developing, rewarding, and retaining top talent in an inclusive environment that fosters impactful contributions beyond the workplace.

The Role

We are seeking a Marketing and Communications Manager to join our team and contribute to our mission of delivering exceptional service to our clients.

Key Responsibilities

  • Oversee multiple projects, including marketing automation initiatives, website redevelopment, and support for new product launches.
  • Drive lead generation efforts and manage content distribution across various channels.
  • Effectively prioritize tasks and manage projects with minimal supervision.
  • Utilize your technical proficiency and attention to detail to communicate effectively.

Qualifications

  • Bachelor's degree in Business, Marketing, Communications, or a related discipline.
  • Experience in project management or a strong coordination background.
  • A minimum of two years in Marketing and/or Advertising roles.
  • Proficient in Microsoft Office applications (Word, PowerPoint, Excel, Outlook).
  • Experience with social media marketing across platforms such as Facebook, Instagram, Twitter, and YouTube.
  • Familiarity with content management systems, particularly WordPress.
  • Knowledge of analytics tools, including Google Analytics.
  • Understanding of SEO and keyword research techniques.
  • Strong skills in copywriting, editing, and proofreading.
  • Experience with design tools like Adobe Photoshop or Canva is advantageous.

What You Will Do

  • Support senior management through market research, tracking industry trends, and identifying target demographics.
  • Assist in the coordination and execution of marketing strategies and campaigns, crafting engaging content to attract the desired audience.
  • Contribute to social media and content calendars, managing the creation of shareable content such as blog posts, social media updates, videos, and infographics.
  • Ensure regular updates to web content, maintaining accuracy and consistency.
  • Monitor relevant metrics using analytics tools, assess KPIs, and report on campaign performance to senior management.
  • Assist with email marketing, PPC, and social media initiatives.
  • Stay informed about the latest trends and best practices in social media and marketing.
  • Act as the primary contact for internal business units, managing brand representation both internally and externally.
  • Oversee vendor management, including collaboration with graphic designers.
  • Manage budget tracking effectively.

Our Culture

At Cambridge Healthcare Research, we cultivate a culture that supports the talented and the inquisitive, empowering our team members to develop skills that promote personal and professional growth within a collaborative environment. Our core values are fundamental to our approach:

  • Collaboration: We build strong connections to achieve collective success.
  • Excellence: We strive for greatness in all our endeavors.
  • Community: We aim to create a positive impact beyond our work for our employees, clients, and society.
  • Courage: We view challenges as opportunities for growth.
  • Integrity: We commit to doing the right thing at all times.

Commitment to Society

We believe that a successful business transcends financial metrics; it is also about leveraging our expertise and resources to foster positive societal and environmental change. At Cambridge Healthcare Research, we are dedicated to driving meaningful change, enabling our employees to build rewarding careers while making a difference in the world.

Benefits

Our head office operates under a hybrid working model, offering a flexible and supportive atmosphere alongside a competitive salary and benefits package, which includes:

  • Base salary ranging from £40,000 to £45,000 per annum, based on experience.
  • Annual bonus opportunities.
  • Private healthcare and life assurance.
  • Contributory pension scheme.
  • Cycle to work scheme.
  • Personal fitness allowance.
  • A collaborative and stimulating leadership environment.
  • Opportunities to influence decisions that drive our organization forward.

Diversity and Inclusion

We are an Equal Opportunity Employer, making all employment decisions without regard to age, national origin, race, ethnicity, religion, creed, gender, sexual orientation, disability, veteran status, or any other characteristic protected by law.

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