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Social Media Content Manager

2 months ago

London, Greater London, United Kingdom ROYAL OPERA HOUSE Full time

Permanent contract

£36,000 per annum

Full time; 40 hours per week

Based in Covent Garden, London

The Royal Opera House continues to lead the way in opera, ballet, music and dance live on stage at our heritage theatre site here in Covent Garden, reaching audiences across the UK and worldwide. The Royal Opera House`s Audiences and Commercial division plays a vital role in the success of the Royal Opera House, telling the story of the organisation and encouraging people engage with us - whether by attending a performance, seeing a live screening at the cinema, streaming a performance online, or coming in to enjoy the shop, bars, and restaurants in our Covent Garden home.

As a new key member of the Marketing team, the Social Media Content Manager will be responsible for narrative content planning and copywriting, supporting commercial partnerships and leading on community management for the Royal Opera House social media channels.

The ideal candidate will be able to lead on the delivery of all content planning, copywriting, and community management for organic social media, supporting on commercial partnerships and influencer activity, and working in close collaboration with teams across the Audiences and Commercial Division.

  • Craft engaging narratives about the Royal Ballet and Opera, taking a journalistic approach across the Season to share our brand stories.
  • Identify, brief and commission series of social-media first content which speak to our Season narratives, providing interest and relevance for followers.
  • Write copy for all content across the Royal Ballet and Opera organic social media suite, which is channel-specific and tailored to the strengths and requirements of each social media platform in line with the Social Media Strategy.
  • Work with the Marketing Partnerships Manager to support influencer and brand activity in line with Marketing and Social Media Objectives.
  • Monitor organic social media channels daily, across Twitter/ X, Facebook, Instagram, Threads, TikTok, LinkedIn and YouTube.
  • Contribute to monthly and ad-hoc reporting on organic social media, measuring success against KPIs set out in the Social Media Strategy.

    The Royal Opera House is committed to creating a diverse and inclusive environment in which everyone can thrive. We particularly welcome applications from those who are from a global majority background and/or those who are disabled, as they are currently under-represented within our organisation. As a Disability Confident Employer, we guarantee to interview all disabled applicants who meet the essential minimum criteria for our vacancies.

    A full job description and ROH information pack can be found on the ROH recruitment portal, along with guidance on how to apply.

    Closing date for applications: 8:00am 5th August 2024

    Applicants must have work authorisation for the UK.

    No agencies please