Marketing Operations Head

3 weeks ago

London, Greater London, United Kingdom OryxAlign Full time

Company Overview

OryxAlign has experienced remarkable growth since its establishment in 2006, evolving into a reputable Managed Services Provider with a robust and expanding brand and clientele. The organization has made substantial investments in its workforce and operational infrastructure, currently employing over one hundred professionals across various locations.

Our business model revolves around three fundamental principles: delivering exceptional service, fostering client relationships to cultivate trusted partnerships, and achieving high operational efficiency. To remain competitive in the dynamic Managed Services landscape, we are committed to advancing in all three areas. To facilitate this journey, we seek talented individuals who we will invest in reciprocally.

What We Offer

In addition to a competitive salary, ongoing training, and development opportunities, employees enjoy a leave entitlement of 23 days plus one volunteer day, private medical coverage through Vitality, a group personal pension plan with 4% employer and 5% employee contributions, and life insurance equivalent to four times the salary.

Additional benefits include:

  • Employee Assistance Programme and access to Online GP
  • Social events throughout the year
  • Cycle to work scheme
  • Technology Loans
  • Wellbeing initiatives
  • Long service leave
  • Recognition and reward awards
  • Complimentary lunches on designated office days

Position Overview

The Head of Marketing will spearhead the development of marketing strategies aimed at broadening the company's outreach and driving revenue growth. This role entails leading the marketing initiatives to ensure the effective execution of the marketing plan, as well as the creation and production of both print and digital marketing materials. The individual will monitor customer and market analytics to pinpoint trends and growth opportunities, while also assessing the effectiveness of marketing campaigns and making necessary adjustments.

The Head of Marketing will report directly to the CEO and will closely collaborate with the Head of Sales & Account Management. This position grants autonomy in generating sales leads through diverse marketing methods and is accountable for managing the marketing budget and overseeing a small team.

Key Responsibilities

  1. Accountable for executing all marketing activities outlined in the Business Plan.
  2. Formulates the strategy and oversees the marketing plans and budget.
  3. Ensures the marketing department achieves established KPIs, particularly MQLs and SQLs.
  4. Delivers multi-channel campaigns supported by market research to position OryxAlign as a thought leader in relevant topics.
  5. Maintains a strong sales orientation and collaborates closely with the Head of Sales to generate new business opportunities.
  6. Oversees the creation of sales and marketing literature, ensuring accuracy and relevance.
  7. Manages and enhances the corporate website in partnership with third-party providers.
  8. Conducts regular marketing campaigns targeting clients and prospects.
  9. In collaboration with the Head of Sales, explores avenues for enhancing existing services and introducing new offerings.
  10. Works with industry vendors and partners for joint marketing initiatives.
  11. Identifies new target markets and devises strategies for effective communication.
  12. Oversees the company's social media presence, ensuring optimal brand positioning.
  13. Responsible for the content and distribution of client and prospect newsletters.
  14. Acts as the liaison between marketing and design agencies, print suppliers, freelance talent, and various third-party marketing services.
  15. Manages event logistics and coordination in collaboration with other team members.

Qualifications and Skills

  1. Strong interpersonal skills and emotional intelligence, with the ability to build trusted relationships both internally and externally.
  2. Demonstrates a commitment to service excellence.
  3. Embodies and exemplifies OryxAlign's core values.
  4. Exhibits a mature approach to continuous learning and development, aligning with the company's long-term objectives.
  5. A strategic thinker with practical execution skills.

Experience Requirements

  1. Experience in the technology services sector is essential.
  2. A proven track record of delivering successful marketing ROI.
  3. Excellent time management and organizational skills to prioritize workload and manage multiple tasks.
  4. Ability to meet deadlines while maintaining exceptional attention to detail.
  5. Strong written and verbal communication skills are crucial.

Essential Qualifications

  1. Degree-level qualification or equivalent experience in sales, marketing, business administration, or a related field.

Desirable Qualifications

  1. Intermediate technical skills in HubSpot, Adobe Creative Cloud, Google Marketing Tools (GA4), etc.
  2. Intermediate to advanced proficiency in Word, Excel, and PowerPoint.

Commitment to Diversity

OryxAlign values diversity in its workforce. We are an equal opportunity employer, welcoming applicants from all backgrounds without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability status.

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