Digital Marketing Specialist
4 days ago
Job Title: PPC Executive
Company: Outdoor and Cycle Concepts Ltd
Job Type: Full-time
Location: Remote with 1-2 days per week in our Kemble office
Hours: 40 hours per week
About Us:
Outdoor and Cycle Concepts Ltd is a leading outdoor retailer with a passion for supporting outdoor enthusiasts. We offer top-tier customer service, leading products, and a commitment to sustainability across our brands—Cotswold Outdoor, Runners Need, and Snow + Rock.
About the Role:
We are seeking a skilled PPC Executive to join our team and help drive growth across our online channels. As a PPC Executive, you will be responsible for managing ROAS-focused PPC campaigns across Google Shopping, Search, Retargeting, Bing, and Meta.
Key Responsibilities:
- Optimize and test ads, including copy, creative, targeting, and landing pages
- Monitor and report on key metrics such as sales, costs, ROI, and ad performance
- Enhance shopping feeds using data-driven insights for better ad results
- Develop and implement strategies to improve campaign performance
- Collaborate with cross-functional teams to ensure alignment and consistency
Requirements:
- Hands-on PPC experience in an online retail setting
- Ability to clearly communicate complex data to colleagues
- Strong analytical and problem-solving skills
- Excellent communication and project management skills
What We Offer:
- Salary: £30,000 - £35,000 per annum, plus up to £3,750 bonus
- Discounts: 40-60% off our product range
- Holidays: 33 days including bank holidays
- Benefits: Company pension, Perkbox access, Critical Illness cover, Life Assurance, and Private Medical Insurance
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