Senior Brand Portfolio Manager

3 weeks ago


Carlisle, Cumbria, United Kingdom pladis Foods Limited Full time

As a Senior Brand Portfolio Manager at pladis Foods Limited, you will play a key role in driving revenue and profit targets for the McVities brand portfolio. With high autonomy and responsibility, you will lead strategic marketing plans to achieve short and long-term financial goals.

About the Role

The ideal candidate will have proven project management skills and experience working with comms and design agencies. You will oversee marketing strategy development and implementation of key initiatives to meet business and brand targets.

Key Responsibilities
  • Deliver Revenue Growth: Drive revenue growth through effective marketing strategies and campaigns.
  • Lead Marketing Strategy: Develop and implement strategic marketing plans to achieve short and long-term financial goals.
  • Brand Guardian: Serve as the brand guardian, leveraging consumer understanding and commercial knowledge to deliver outstanding execution.
Requirements
  • Proven Project Management Skills: Experience working with comms and design agencies.
  • Marketing Expertise: Marketing expertise and experience in brands marketing, market research, and technical marketing.
  • Strategic Ability: Strong strategic ability to lead major brands and experience in FMCG, including above and below the line activities.
Why Join Us?

We value diversity and inclusion, fostering an inclusive environment where we celebrate diverse thinking and respect individual perspectives. We are an equal opportunities employer and provide reasonable accommodations for individuals with disabilities.



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