Strategic Brand Director

2 weeks ago

London, Greater London, United Kingdom Lastminute Group Full time
Transformative Brand Leadership Opportunity

At Lastminute Group, we're revolutionizing brand management for our portfolio of brands, including lastminute. We're seeking a visionary leader with a passion for storytelling and a proven track record of leveraging data to drive brand success.

Key Responsibilities:
  • Develop and execute comprehensive brand strategies that drive business growth through data-driven insights.
  • Lead the development and execution of multi-channel brand campaigns, from concept creation to activation, to drive brand awareness and consideration.
  • Effectively plan and manage budgets with measurable impact, ensuring strategic marketing investments deliver tangible returns.
  • Foster a culture of collaboration, creativity, and innovation within the brand & PR team, providing strong leadership and guidance to nurture talent and drive high performance.

We're looking for a strategic thinker who can:

  • Translate complex data points into clear, actionable brand strategies.
  • Develop brand strategies that move the needle and build long-term brand equity.
  • Understand the different mediums and deliver successful brand experiences across various channels.
  • Maintain perspective while remaining receptive to change, continuously seeking opportunities for learning and growth.

As a member of our team, you'll have the opportunity to make a meaningful impact on our brand's success and contribute to the growth of our business.

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