Brand and Campaign Insights Director
1 week ago
About the Role
We are seeking a highly skilled Brand and Campaign Insights Manager to lead cross-category insights for our Smartphone, TV, and Digital Appliances business units.
Key Responsibilities
- Develop and execute primary research projects to drive brand growth and campaign effectiveness
- Collaborate with cross-functional teams to deliver actionable insights and recommendations
- Act as a consumer champion, representing consumer viewpoints to inform strategy and development
- Manage vendor relationships and programme setups to ensure seamless execution
Requirements
- Proven experience in primary research project management in a consumer-focused business
- Strong analytical and storytelling skills to turn data into actionable insights
- Ability to draw insights from social consumer data and drive business decisions
- Effective communicator and influencer with strong interpersonal skills
Benefits of Working at Samsung
- Hybrid working model
- Bonus scheme and pension contribution
- Volunteering days and generous holiday allowance
- Staff discounts on Samsung products and access to discount shopping portal
We are committed to diversity and do not discriminate based on race, religion, gender, or disability status. We strive to create an inclusive work environment that values and respects all employees.
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