Head of Performance Propositions

7 days ago

London, Greater London, United Kingdom dunnhumby Full time
About the Role

We are seeking a highly skilled and experienced professional to lead our performance proposition strategy for advertisers seeking direct sales performance. As the Head of Performance Propositions, you will be responsible for developing and executing a comprehensive strategy that drives revenue growth and ROI for our clients.

Key Responsibilities
  • Develop a map of the propositional space, from products to platform to measurement, that we need to fill over time, projecting the revenue opportunities of individual items.
  • Gain buy-in of your mapping from media product teams and Tesco retail stakeholders, and final approval from the Retail Media lead team.
  • Drive a joint strategy and product roadmap for the products relevant for performance advertising, own the commercial requirements and competitive considerations in this process, enrol internal stakeholders in your vision, and track the progress of filling in the propositional space over time.
  • Work with Tesco Retail leaders to define joint objectives and go-to-market collaboration.
  • Identify key commercial partnerships that support Business Propositions and support the Retail Media Leadership to source and agree commercial partnerships.
  • Represent our performance advertising proposition externally and guide product marketing in their representation of our capabilities.
Requirements
  • Background in CPG sales or e-commerce, or a performance advertising agency.
  • In-depth experience in the digital advertising and retail media environment.
About Us

We are dunnhumby, the global leader in Customer Data Science, empowering businesses everywhere to compete and thrive in the modern data-driven economy. We put the Customer First and are committed to building an inclusive culture that values and respects difference.

We offer a comprehensive rewards package, flexible working hours, and a range of benefits that support work-life balance. Our approach to flexible working is centered around creating an environment where you can balance a successful career with your commitments and interests outside of work.

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