Head of Performance Propositions Strategist

5 days ago


London, Greater London, United Kingdom dunnhumby Full time
About the Role

We are seeking a seasoned professional to lead our key value propositions towards advertisers seeking direct sales performance. As our Head of Performance Propositions, you will own the proposition strategy for performance advertising, driving an agenda of Proposition-led Growth, both in terms of revenue and the ROI for our clients.

Key Responsibilities
  • Develop a comprehensive map of the propositional space, from products to platform to measurement, that we need to fill over time, projecting the revenue opportunities of individual items.
  • Gain buy-in from media product teams and retail stakeholders, and final approval from the Retail Media lead team.
  • Drive a joint strategy and product roadmap for products relevant for performance advertising, owning the commercial requirements and competitive considerations in this process.
  • Enrol internal stakeholders in your vision and track the progress of filling in the propositional space over time.
  • Define joint objectives and go-to-market collaboration with retail leaders, e.g. in the online, whoosh, and marketplace teams.
  • Identify key commercial partnerships which support business propositions and support the Retail Media Leadership to source and agree commercial partnerships.
  • Represent our performance advertising proposition externally and guide product marketing in their representation of our capabilities.
Requirements
  • Background in consumer packaged goods sales or e-commerce, or a performance advertising agency.
  • In-depth experience in the digital advertising and retail media environment.
About Us

We are a global leader in Customer Data Science, empowering businesses to compete and thrive in the modern data-driven economy. Our mission is to enable businesses to grow and reimagine themselves by becoming advocates and champions for their customers.

We value and respect difference and are committed to building an inclusive culture by creating an environment where you can balance a successful career with your commitments and interests outside of work. We believe that you will do your best at work if you have a work/life balance.



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