Senior Media Strategy Partner

4 weeks ago

London, Greater London, United Kingdom Dentsu Full time
Company Overview:
Dentsu is a comprehensive growth and transformation partner for the world's foremost organizations.

Established in 1901 in Tokyo, Japan, and currently operating in over 145 countries and regions, Dentsu has a distinguished history of fostering innovations and leveraging the expertise of its global network of leadership brands to create impactful and integrated growth solutions for clients.

Dentsu specializes in end-to-end experience transformation (EX) by seamlessly integrating its services across Media, Customer Experience Management (CXM), and Creative sectors. Its business transformation (BX) approach challenges the limits of transformation and sustainable growth for brands, individuals, and society.

Role Overview:
As a Senior Strategy Partner, you will be pivotal in crafting and executing exceptional cross-disciplinary solutions that enhance the significance of media in the business strategies of your client portfolio. Your responsibilities will include:
  • Building and nurturing robust relationships with senior global clients, assisting them in identifying and comprehending the critical challenges their businesses face.
  • Utilizing econometrics, business analytics, and insights from previous campaigns to formulate, refine, and implement media guidelines.
  • Ensuring the effective application of insights and planning tools on client briefs to promote business-outcome-focused planning across the media landscape.
  • Generating innovative ideas, media partnerships, and advancements based on the communications strategy, collaborating with various Dentsu specialties and teams.
  • Developing a profound understanding of Dentsu's strengths, products, and pipeline to uncover additional growth opportunities while establishing strategic direction for clients.
  • Creating and advancing a thought leadership agenda that merges cutting-edge marketing theories with practical applications and commercial impact.
  • Mentoring and guiding junior team members on all facets of planning and strategy.
  • Leading Carat's strategy training initiatives, utilizing Dentsu's best practices and creating new frameworks as necessary.
  • Collaborating with the head of strategy to define the structure, job specifications, competency frameworks, and career progression paths for the strategy team.
  • Effectively engaging with multiple stakeholders across diverse companies, cultures, and countries to influence your agenda.
  • Possessing a strong comprehension of the role of media in delivering business value for contemporary brands.
Qualifications:
Successful candidates will demonstrate:
  • Cultural awareness, analytical acumen, and an insatiable curiosity.
  • Proficiency in media and communications planning tools and processes.
  • A solid understanding of various sources for market, consumer, and media intelligence.
  • A proven history of identifying and developing insights, measurement, and evaluation projects.
  • Experience in formulating marketing and communications strategies for multi-market clients, with the ability to unify multiple countries behind your strategies while respecting local nuances.
Inclusion and Diversity:
Dentsu believes that inclusion and diversity are the cornerstones of exceptional innovation, leading to improved outcomes for our people, partners, and communities. We welcome applications from individuals with disabilities and from all ages, nationalities, backgrounds, and cultures.

We are open to discussing flexible and agile working arrangements for all roles, and while we cannot guarantee every request, we commit to having open and honest discussions about your needs.

If you require any reasonable adjustments due to a disability or medical condition to fully engage in the recruitment process, please communicate this with our recruitment teams.

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