Wholesale National Account Manager

3 weeks ago

London, Greater London, United Kingdom Red Bull Full time

Red Bull UK is seeking a National Account Executive focused on the Booker Wholesale sector.

The National Account Executive (NAE) will collaborate with the National Account Manager (NAM) to achieve volume, profit, and net revenue objectives across the Booker Group. This role involves close cooperation with the Booker Retail NAE and various departments within Red Bull, including field sales, supply chain, net revenue management, commercial finance, category management, and shopper marketing teams. The NAE will align with the strategic direction of the Company, emphasizing key areas within the Wholesale Channel. A significant focus will be on enhancing Red Bull's distribution within Symbols and Independent retail through effective management of Booker's wholesale network and fostering relationships with Booker's Tactical Trading team. Additionally, the NAE will strategize for Booker Catering, partnering with the On Trade team to elevate Red Bull's relevance and distribution in the On Trade sector.

Key Responsibilities

Areas that will showcase your strengths:

Responsibilities include:

Achieving growth targets aligned with business plans that reflect both Booker and Red Bull's priorities.
Conducting post-evaluations of activities within accounts and applying learnings. Analyzing sales performance with full ownership of performance reporting.
Forecasting, driving growth, and tracking account development to make informed and timely business decisions.
Ensuring accurate forecasts of base and promotional volumes, along with point of sale materials, followed by evaluations for future implementations. Proactively managing customer contact strategies to eliminate barriers to progress.
Conducting timely meetings with key contacts to ensure the development of comprehensive business plans in partnership with the National Account Manager. Establishing and maintaining an internal contact strategy to meet overall account KPIs.
Collaborating with field sales, supply chain, net revenue management, commercial finance, category management, and shopper marketing teams. Becoming an expert in Category, Consumer, and Customer insights, covering both your customer and Red Bull.
Making informed decisions based on insights, both independently sought and made available. Engaging closely with internal Category contacts and confidently utilizing data and insights. Acting as a brand advocate for your customer, the trade, and Red Bull, embodying brand values to enhance brand perception consistently. Demonstrating a proven track record in account and customer management. Having experience in negotiation and trading matters at a reasonable level. Effectively handling, evaluating, and utilizing sales data and insights. Exhibiting excellent communication, organizational, and presentation skills. Providing evidence of supporting, executing, and delivering business plans and/or KPIs. Being a self-starter with a focus on results and customer satisfaction. Willingness to travel 20-30%.

National Account Executive - Booker Wholesale

Empowering people and ideas since 1987

In the 1980s, Dietrich Mateschitz developed a formula known as the Red Bull Energy Drink, marking the inception of a completely new product category.

What drives us: Pursuing our potential.

Since our early days, an entrepreneurial mindset has guided our approach to work and the environment we create:

Meaning:
Discover your purpose and leverage your strengths to achieve it.

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Take genuine responsibility for yourself and your work.

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