Senior Communications Executive
6 days ago
About The Gym Group
We are a dynamic and innovative company that values our employees and strives to create a positive and inclusive work environment. Our mission is to provide exceptional service and support to our members, while also promoting a culture of excellence and teamwork.
Job Summary
We are seeking a highly skilled and experienced Senior Communications Executive to join our team. As a key member of our communications department, you will be responsible for promoting the company externally, growing brand awareness, and enhancing our reputation.
Key Responsibilities
- Develop and execute PR campaigns to promote our brand and gyms across traditional and digital media platforms.
- Manage the press office and review external communications content.
- Work on integrated cross-channel comms campaigns to support business objectives.
- Support with drafting media materials, including press releases, media pitches, and talking points.
- Monitor media coverage and share relevant sector trends with the wider team.
- Support on communications for crisis and issues management to best protect company reputation.
- Collaborate with brand managers and social media team on creative campaign ideas.
- Represent the company at key events and media engagements.
Requirements
- Minimum two-three years' experience in PR, within an agency or in-house team.
- Excellent writing skills and demonstrated experience speaking with journalists.
- Passion for brand spark campaign ideas.
- Excellent communication and interpersonal skills.
- Highly organised with an ability to prioritise workload and multi-task.
- Flexible and adaptable to support with events and out of hours issues.
- Enthusiastic, with a passion for both the value of comms & PR, as well as sport & fitness
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