Senior Customer Insights Analyst
7 days ago
Job Opportunity: Senior Customer Data Analyst
About the Role
We are seeking an experienced Senior Customer Data Analyst to join our Customer Analytics Team at Selfridges. As a key member of our team, you will play a crucial role in driving business growth by providing actionable insights and recommendations to inform customer engagement strategies.
Key Responsibilities
- Develop and maintain advanced analytics models and dashboards using Salesforce CRM Analytics and Snowflake to provide business-critical insights.
- Collaborate with cross-functional teams to design and implement data-driven solutions that drive customer engagement and loyalty.
- Provide regular reporting and analysis on key customer KPIs, identifying trends and areas for improvement.
- Analyze large datasets to identify opportunities for business growth and develop strategic recommendations.
- Design and deliver training programs to ensure effective use of analytics tools and platforms.
- Lead analytics projects, driving results-oriented solutions that meet business objectives.
Requirements
- Minimum 2 years of experience in a data-driven organization, with a strong background in data analysis and visualization.
- Excellent SQL and Python skills, with experience in using at least one visualization tool (Salesforce Einstein Analytics, Power BI, or Tableau).
- Strong understanding of data modeling and data warehousing concepts.
- Proven ability to work with large, complex datasets and transform data into actionable insights.
- Excellent communication and presentation skills, with the ability to effectively communicate complex data insights to non-technical stakeholders.
- Strong problem-solving skills, with the ability to think critically and creatively.
What We Offer
Selfridges offers a dynamic and supportive work environment, with opportunities for professional growth and development. We are committed to fostering a culture of innovation, collaboration, and customer obsession.
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