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Customer Insights Analyst
2 months ago
FreshMinds Talent is partnering with a leading provider of executive training for high-growth companies backed by private equity. They are seeking a skilled Data Analyst to unlock valuable insights from customer data, driving operational efficiency and strategic decision-making.
As a Customer Insights Analyst, you will leverage your analytical expertise to uncover trends, segment customers, and understand their engagement patterns. Your work will directly impact the company's ability to tailor its training programs and deliver exceptional value to its clients.
Responsibilities- Analyze customer churn rates and engagement levels to identify key characteristics and drivers of customer behavior.
- Interpret trends in customer data to understand how they evolve over time and anticipate future needs.
- Develop actionable recommendations for tracking customer engagement, segmenting customers based on their profiles and behaviors, and optimizing training programs accordingly.
- 2-5 years of experience analyzing customer data within B2B or membership/subscription businesses is essential.
- Proficiency in Excel and other data analysis tools.
- A strong analytical mindset with the ability to draw meaningful insights from complex datasets.
