CRM & Fan Engagement Executive
3 months ago
**Background**
The Professional Squash Association (**PSA**) is the governing body responsible for the administration of both men's and women's professional squash around the world. With close to 1,400 registered players and more than 200 tournaments taking place around the globe every year, the PSA World Tour and PSA Challenger Tour showcase the sport of squash at its highest level in some of the most unique and stunning locations worldwide.
To accelerate the growth of the professional game, the PSA has set up a subsidiary, Squash Media & Marketing (**SMM**), which is responsible for all commercial, marketing and media-related matters in relation to the PSA World Tour and PSA Challenger Tour.
SMM is currently going through an ambitious growth phase, following a recent investment from American sports entrepreneur Mark Walter, and driving engagement with fans is a key value driver in its business strategy.
As a result, SMM is looking for a passionate individual to lead on those efforts.
**Job Purpose**:
To drive fan engagement by managing the CRM system, newsletter creation and schedule, data management and customer service.
**Reporting Line**
Head of Digital
**Key Responsibilities**
The key responsibilities of the CRM and Fan Engagement Executive include:
- Manage the database of fans and athletes to send newsletters and other relevant communication at appropriate times.
- Work with the Head of Digital to ensure the health, accuracy and robustness of the PSA’s database.
- Create newsletter schedule and build and send out newsletters to the PSA’s database for various initiatives like SQUASHTV, events, sales and partner communications.
- Work with the Head of Digital to build a deep understanding of the PSA’s database and create relevant segments to drive higher engagement and retention.
- Responsible for creating, managing and executing promotion, life-cycle journeys and loyalty programmes.
- Work with the wider team to run data collection initiatives on different platforms and at events.
- Work with the CRM system partner to improve the system, add features and create unified view of the PSA squash fan.
- Proactively stay updated with and communicate the latest innovations in the CRM and newsletter space to the Digital Manager and wider business.
- Assist with customer service on SQUASHTV as one of the key contacts.
**Skills, Knowledge and Experience**:
- 1 - 2 years’ experience working on CRM initiatives, newsletter campaigns and database management.
- An eye for creative and basic copywriting skills.
- Comfortable working with data to find actionable insights and converting these into execution.
- Proactive in seeking opportunities, finding solutions and making things happen.
- Demonstrable experience working collaboratively with internal and external teams.
- Desirable: an interest in sports or squash.
- Desirable: prior experience working with DotDigital and Sport Alliance.
**What the PSA Group offer:
- **
Competitive salary
33 days holiday including public holidays
Pension contribution
Wellbeing Programme including Employee Assistance Programme
Full access to LinkedIn Learning
SQUASHTV subscription
**Concluding**
The role will be based out of the PSA head office in The Calls area of Leeds City Centre. Occasional travel may be required for meetings both within the UK and internationally.
Only applicants who currently have the right to work in the UK will be considered.
**Job Types**: Full-time, Permanent
**Benefits**:
- Additional leave
- Casual dress
- Company events
- Company pension
- Cycle to work scheme
- Health & wellbeing programme
- Sick pay
Ability to commute/relocate:
- Leeds: reliably commute or plan to relocate before starting work (required)
**Education**:
- GCSE or equivalent (preferred)
Work Location: In person
Reference ID: CRM & Fan Engagement Executive
-
CRM Executive
3 months ago
Leeds, United Kingdom SharkNinja Full timeOur purpose is to positively impact people's lives every day in every home around the world! We work very hard to provide our consumers with high-quality, exciting 5-star products that make life easier. We thrive on passion and innovation and are looking for great people, with great ideas, who want to build the next big thing and develop while they...
-
CRM Executive
3 months ago
Leeds, United Kingdom Walker Morris LLP Full timeOverview: We're recruiting a CRM Executive to join this fast-paced and supportive Marketing and Business Development Team of a progressive law firm. You will work directly with the Business Development & CRM Manager to deliver the Business Development and CRM strategy and collaborate with a friendly team that encourages forward thinking. There's a lot to...
-
Senior CRM Executive
3 months ago
Leeds, United Kingdom Jet2.com and Jet2holidays Full timeFixed Term - 40 Hours **Salary** - Excellent **Country** - U.K **What you will be doing...** **Please note that this role will be offered as a salaried 12-month Fixed Term Contract.** As our **Senior CRM Executive**, you’ll have access to a wide range of benefits including: - Hybrid working (we’re in the office 2 days per week) - Many retail...
-
Senior CRM Manager, Growth Markets
3 days ago
Leeds, Leeds, United Kingdom DAZN Full timeAbout the RoleWe are seeking a highly skilled Senior CRM Manager to join our team at DAZN, a leading sports media company. As a Senior CRM Manager, you will be responsible for leading the development and implementation of our CRM strategy, driving revenue and subscriber growth targets, and delivering high-quality customer experiences.Key ResponsibilitiesCRM...
-
Senior CRM Manager, Growth Markets
1 week ago
Leeds, United Kingdom DAZN Full timeTHE ROLE: Are you a CRM manager with a passion for sport and/or subscriptions? Have you delivered acquisition and retention communications in a commercial, target driven environment? If so, we may have the perfect role for you. DAZN’s goal is to become the world’s largest sports broadcaster and one of the biggest entertainment services on the planet....
-
CRM Manager
1 month ago
Leeds, United Kingdom Better Placed Ltd - A Sunday Times Top 10 Employer in 2023! Full timeAre you ready to take on a pivotal role in a dynamic, forward-thinking CRM team? We are looking for a passionate and experienced CRM Manager to join a leading consumer brand and household name. This is an exciting opportunity to shape and optimise customer communication strategies across numerous markets for a market leading business.The Role:As the CRM...
-
CRM Marketing Executive
3 months ago
Leeds, United Kingdom Magnet Full timeJust a kitchen, some might think. But at Nobia, we recognise its deeper essence. It's more than a space - it's the very soul of a home where mornings are greeted, and evenings wind down. It is the place where we connect and unite, share love and memories, recharge and make new ideas come to life. Kitchens set the stage for the stories of tomorrow. Join us in...
-
CRM Manager
2 months ago
Leeds, UK, West Yorkshire, United Kingdom Better Placed Ltd - A Sunday Times Top 10 Employer in 2023! Full timeAre you ready to take on a pivotal role in a dynamic, forward-thinking CRM team? We are looking for a passionate and experienced CRM Manager to join a leading consumer brand and household name. This is an exciting opportunity to shape and optimise customer communication strategies across numerous markets for a market leading business.The Role:As the CRM...
-
Customer Engagement Analyst
2 weeks ago
Leeds, Leeds, United Kingdom Zachary Daniels Recruitment Full time £45,000CUSTOMER ENGAGEMENT ANALYST | RETAIL/ CONSUMER FOCUSED BRAND | £45K | LEEDS/ HYBRID Zachary Daniels Recruitment is collaborating with a beloved lifestyle brand in search of a proactive and detail-oriented Customer Engagement Analyst to enhance their team. This position plays a vital role in shaping customer relationship management initiatives and ensuring...
-
CRM Strategy Executive
3 months ago
Leeds, United Kingdom Flutter Entertainment Full time**Who you’ll work with**: The Gaming CRM Strategy team is responsible for crafting the customer communications strategy for our Sky Vegas, Sky Bingo & Sky Casino brands. Working with Marketing, CVM and Brand teams to deliver key campaign messages to our existing customer base across a number of CRM channels. With a focus on relevancy and personalisation...
-
CRM Strategy Executive
2 months ago
Leeds, United Kingdom Flutter Entertainment Full time**Who you’ll work with**: The Bet CRM Strategy team is responsible for crafting the customer communications strategy for our Sportsbook and Sky Games brands. With a focus on relevancy and personalisation, we strive to increase commercial value through incremental improvements utilising detailed test scenarios with clear critical metrics and performance...
-
CRM Communications Executive
3 months ago
Leeds, United Kingdom Flutter Entertainment Full timeAs CRM Communications Executive you will be an integral part of the CRM Communications team, sitting in Marketing Operations within wider Marketing Services department. WHAT YOU WILL DO - Accurate, timely delivery of commercial communication plans and service messages, utilising systems such as Cheetahmail, Urban Airship and Moveable Ink to entertain our...
-
Senior CRM Executive
5 months ago
Leeds, United Kingdom Pinsent Masons Full time**JOB DESCRIPTION** **Job Title**:Senior CRM Executive **Department**:Business Development **Responsible for**: A combination of focusedClient Relationship & Business Development support for a portfolio of financial services sector clients. **Purpose of the role**: This role has the responsibility for providing structure, process and consistency in...
-
Customer Engagement Strategist
2 weeks ago
Leeds, Leeds, United Kingdom Phoenix Renewables Ltd Full timePosition Overview:We are seeking an innovative and strategic Customer Lifecycle Manager to enhance our marketing initiatives at Phoenix Renewables Ltd. In this role, you will be pivotal in crafting and executing customer lifecycle strategies aimed at fostering enduring engagement and loyalty. Collaborating with essential stakeholders, you will create...
-
Customer Engagement Strategist
2 weeks ago
Leeds, Leeds, United Kingdom Phoenix Renewables Ltd Full timePosition Overview:We are seeking an innovative and strategic Customer Lifecycle Manager to enhance our marketing initiatives at Phoenix Renewables Ltd. In this role, you will be tasked with crafting and executing customer lifecycle strategies aimed at fostering long-term engagement and loyalty among our clientele. Your collaboration with essential...
-
Customer Engagement Strategist
2 weeks ago
Leeds, Leeds, United Kingdom Phoenix Renewables Ltd Full timePosition Overview:Phoenix Renewables Ltd is seeking an innovative and strategic Customer Lifecycle Manager to enhance our marketing initiatives. In this role, you will be pivotal in crafting and executing customer lifecycle strategies aimed at fostering enduring engagement and loyalty. Your collaboration with essential stakeholders will be crucial in...
-
Senior CRM Strategy Executive
3 months ago
Leeds, United Kingdom Flutter Entertainment Full time**Who you’ll work with**: The Bet CRM Strategy team is responsible for designing the customer communications strategy for our Sportsbook and Sky Games brands. With a focus on relevancy and personalisation, we strive to increase commercial value through incremental improvements utilising detailed test scenarios with clear KPIs and performance...
-
CRM Analyst
6 days ago
Leeds, United Kingdom Network Sales & Marketing Full timeAre you a CRM Analyst? Want to work for a leading E-Commerce / Fashion retailer?Our client is on the hunt for a CRM Analyst to come on board and join their growing analytics department. These guys are industry leaders within fashion, with a string of exciting brands in their roster whilst operating worldwide.As a CRM Analyst, this focus of your role will be...
-
Consumer Insight Analyst
2 months ago
Leeds, United Kingdom Zachary Daniels Full timeCONSUMER INSIGHT ANALYST| RETAIL/ CONSUMER FOCUSSED BRAND | £45K | LEEDS/ HYBRID Zachary Daniels Recruitment are partnered with a much loved lifestyle brand who are seeking a dynamic and analytical CRM Analyst to join the team. This role is crucial for driving the customer relationship management strategies and ensuring personalised and effective...
-
CRM Insights and Strategy Analyst
2 weeks ago
Leeds, Leeds, United Kingdom Flutter UK & Ireland Full timeCRM Insights and Strategy AnalystThis position offers an exceptional chance to become a vital member of our esteemed CRM Insights and Strategy division, concentrating on the strategic utilization of data to enhance pertinent marketing, compliance, and Safer Gambling communications to millions of clients across diverse Sky Betting & Gaming brands.As an...