Head of Mass Engagement

2 months ago


London, Greater London, United Kingdom Reprieve Full time

About Reprieve

Reprieve is a UK charity founded in 1999. Reprieve uses strategic interventions to end the use of the death penalty globally, and to end extreme human rights abuses carried out in the name of "counterterrorism" or "national security".

Reprieve works with the most disenfranchised people in society, as it is in their cases that human rights are most swiftly jettisoned and the rule of law is cast aside. Thus, Reprieve promotes and protects the rights of those facing the death penalty and those who are the victims of extreme human rights abuses carried out in the name of "counterterrorism" or "national security", with a focus on arbitrary detention, torture, and extrajudicial executions.

Reprieve's main office is in London, UK. Reprieve also supports full-time Fellows, who work as lawyers, investigators and campaigners in the countries in which we work. We work closely with a number of partner organisations in jurisdictions all over the world, who provide access to clients, expertise, knowledge and guidance on specific issues or regions. We work in cooperation with relevant government officials, individual lawyers and human rights defenders, as well as individual, corporate and foundation funders to further the cause of our shared goals.

About this role

This is an exciting opportunity to join the Reprieve team as our Head of Mass Engagement covering parental leave.

With the support of the Deputy Director of Development, you will lead our fast‐moving and creative Mass Engagement Team to:

Power Individual Giving and Public Fundraising across multiple channels.

Engage our community of supporters (currently about 95,000 people in the UK and 9,000 in the US) to donate and take action for Reprieve

Inspire others to support Reprieve's work, running campaigns across our social channels.

Our Mass Engagement work is at a pivotal moment. Reprieve's income from through regular and individual giving, generated largely by email fundraising, has experienced a drop with many of our supporters understandably reassessing their charitable giving in the face of the economic crisis.

You will oversee the delivery and implementation of Reprieve's recently launched Mass Engagement strategy. You will be energised to bring your skills, experience and knowledge to implement and deliver these plans, testing opportunities to diversify and grow the programme.

The Mass Engagement team works closely with the wider Development Team and colleagues across the organisation, supporting each other to reach their objectives.

About you

You will have a deep level of skill and expertise in mass fundraising, either through Individual Giving, Digital or Community and Events, with demonstrable experience managing a budget and making decisions about the best use of resources to deliver income targets.

You will be a dynamic leader with management experience and will foster an aspirational and creative environment within your team, while working across departments to ensure our content reflects organisational values, priorities and objectives. You will be able to demonstrate that you can oversee complex work streams and competing priorities, while supporting, inspiring and empowering your team to achieve targets.

Your passion in engaging people in the work of Reprieve; centring the hopes, needs and experiences of people we exist to support, supporting the work of our courageous partners and in furthering Reprieve's mission, will be evident

Applicants must have the current right to work in the UK.

Salary and duration

The annual salary is £59,226 per annum less any required deductions for income tax and national insurance. This is an approximately 10 month fixed-term contract to cover parental leave, beginning in mid-October.

Reprieve operates a hybrid working model and we require staff to work a minimum of 2 days a week from the London office and the rest of the week from home. We are open to discussing individual circumstances, as this is a fixed term contract.

Further details and how to apply

Please see the job description for further details, including a person specifiction and information on how to apply.Applications will be assessed on a rolling basis until 01 September 2024.



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