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Digital Marketing Manager

2 months ago

London, UK, United Kingdom Funfair Records Full time

Funfair is an independent management, publishing and record company home to some of the biggest songwriter/producers and emerging artists including Lewis Thompson, Punctual, James Essien, Oden & Fatzo, Silva Bumpa, Killen, Joshwa among others.


Funfair Records is looking for a driven and focused Digital Marketing Manager to join their team. The ideal candidate will have a track record of creative problem solving and previous experience of working multiple busy digital marketing campaigns within a label, across a broad range of artists, primarily within dance and pop. The candidate will report to the Head Of Marketing and work alongside the marketing managers, artists, and artist managers,


This is an exciting opportunity to impact how our artists are discovered and how they engage with fans around the world. We’re looking for people who want to do great things, make an impact, and aren’t afraid to roll their sleeves up and get stuck in. If this sounds like you, find out more below


Responsibilities:

  • Create custom and compelling digital strategies to successfully grow music streams, video views, UGC, social media management, CRM/Fan acquisition across the roster and label.
  • Work alongside core teams to provide all relevant assets and data for social growth. Including constant evaluation of social strategy; including a keen focus on short-form video content e. TikTok / Reels / Shorts. (in-line with overall strategy)
  • Leverage data to create tailored campaign strategies for artists’ key platforms, ensuring engaging and consistent online communications for an ‘always on’ audience experience.
  • Build and manage new and ongoing relationships with online partners, third party agencies, content creators and influencers
  • Collaborate with artists, managers, marketing & wider digital team members & external agencies to bring your ideas to life
  • Monitor campaigns in real time and changes in the market, with an emphasis on the industry, competitors and campaigns. Identify emerging trends and social media patters and educate the wider team on how to infuse them into artist campaigns
  • Assist with the development and optimization of artists online channels and communities (e.g. YouTube, TikTok, Discord)
  • Ensure timely delivery of all digital aspects of a marketing campaign in line with core project and approval route milestones, within budget
  • Maintain expert level knowledge of social platforms and social content and recommend new digital tools and partnerships for the artist and label clients
  • Build and maintain relationships with social media agencies and particapate in regular update meetings with department head.


Who you are:

  • You are a highly motivated, curious thinker with an active interest and passion for digital marketing, who thrives in an ever-changing environment.
  • We are looking for someone who is completely immersed in internet culture and aware of current TikTok, meme and other trends and also emerging platforms and technology.
  • You are a collaborative team player who can work with the wider team to deliver on shared business and campaign goals
  • You are a confident communicator who can work with people at all levels and can negotiate and influence internal and external contacts.
  • You are a committed marketing manager who can organise a varied and full workload, prioritise, work under pressure and problem solve to see an idea through to completion.
  • You can use research and data to inform digital strategy and understand results whilst also taking a creative approach to idea generation & innovation.
  • You understand the UK recorded music market and its use of social content, creator marketing and viral trends to amplify records successfully and impacting significantly on streaming platforms.
  • You will have a passion for the Funfair roster and show enthusiasm for both international and domestic artists


What we give you:

  • A modern office environment designed to foster productivity, creativity, and teamwork
  • We invest in your professional growth & development
  • Pension plan
  • Time off for public holidays