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Digital Marketing Manager

3 months ago

London UK, UK, United Kingdom Top Recruit Full time

Our Client is a tour operator, known for crafting memorable travel experiences from Middle East, Far East, Caribbean and Beyond. As they expand their digital footprint, they seek a talented Marketing Manager to spearhead online marketing efforts and drive traffic to their website.

The Role:

As a Marketing Manager, you will play a pivotal role in developing and executing digital campaigns that elevate online presence and attract potential customers. Your expertise in PPC, SEO, and overall digital strategy will be crucial in driving targeted traffic to the website and converting visits into bookings. This hybrid role offers the flexibility to work both from the South London office and remotely.

Key Responsibilities:

  • Digital Campaign Creation: Design and implement compelling digital marketing campaigns that resonate with the target audience.
  • PPC Management: Manage and optimize Pay-Per-Click campaigns across various platforms (e.g., Google Ads, Bing) to maximize visibility and ROI.
  • SEO Strategy: Lead SEO efforts to improve search engine rankings, ensuring the website is easily discoverable by potential travellers.
  • Traffic Analysis: Monitor website traffic, campaign performance, and conversion rates, using analytics tools to inform strategy and make data-driven decisions.
  • Market Insights: Stay informed about the latest trends in digital marketing and travel, leveraging this knowledge to keep campaigns innovative and competitive.
  • Budget Oversight: Manage marketing budgets with a focus on achieving maximum impact from every campaign.

What We’re Looking For:

  • Digital Marketing Expertise: A minimum of 3 years of experience in creating and managing digital campaigns, with a strong focus on PPC and SEO.
  • Travel Industry Advantage: Experience within the travel sector is highly advantageous and will help you hit the ground running.
  • Analytical Acumen: Proficiency in using analytics tools (e.g., Google Analytics) to track, measure, and optimize campaign performance.
  • Creative Vision: A creative thinker who can develop innovative campaigns that stand out in a crowded market.
  • Strong Communicator: Excellent communication skills, both written and verbal, with the ability to articulate strategies and collaborate with management.
  • Self-Motivated: A proactive and results-driven individual who can work independently and handle multiple projects in a fast-paced environment.

Whats on Offer:

  • Competitive salary and comprehensive benefits package
  • Flexible hybrid working model
  • A collaborative work environment with opportunities for professional growth
  • Discounts on travel and exclusive perks


How to Apply:

If you’re a creative and analytical marketing professional with a passion for travel and a knack for driving digital traffic, we’d love to hear from you Please submit your CV and a cover letter highlighting your relevant experience and why you’re the ideal candidate for this role.