Customer Loyalty Strategist

1 week ago


Manchester, United Kingdom BettingJobs Full time
Job Title: Customer Loyalty Strategist

We are seeking a highly skilled Customer Loyalty Strategist to join our team at BettingJobs in Manchester, UK.

The successful candidate will be responsible for developing and implementing innovative customer retention strategies to ensure loyalty and engagement across key customer segments.

About the Role:
  • Strategic Planning: Design and implement comprehensive customer retention programs that support business objectives and drive revenue growth.
  • Loyalty Campaigns: Create targeted campaigns to improve customer engagement and retention rates.
  • Rewards Program Optimization: Enhance customer satisfaction by optimising the rewards program and ensuring seamless user experience.
  • KPI Improvement: Implement strategies to improve key performance indicators across key customer segments and measure campaign success.
  • Campaign Results: Deliver clear and impactful campaign results, metrics, and recommendations to internal stakeholders.
  • Process Improvement: Evaluate business needs, align teams, and introduce scalable, measurable process improvements to enhance customer experience.
Requirements:
  • iGaming Experience: Proven experience in the iGaming industry, ideally within the UKGC regulated market.
  • Rewards Program Management: Experience managing rewards programs or customer loyalty initiatives with a strong focus on data analysis.
  • Data Analysis: Strong ability to analyse data, interpret results, and effectively communicate insights to stakeholders in both written and verbal formats.
  • Organisational Skills: Excellent organisational skills with the ability to prioritise and manage multiple projects simultaneously.
  • Relationship Building: Ability to develop and maintain strong relationships with internal stakeholders and external partners.
Estimated Salary: £60,000 - £80,000 per annum

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