Customer Engagement Strategist

3 days ago


Manchester, United Kingdom Zachary Daniels Recruitment Full time

We are seeking a seasoned CRM Manager to drive customer engagement and loyalty for one of our esteemed clients in Manchester, UK. The ideal candidate will have a proven track record in CRM management, with expertise in Email, SMS & Loyalty programs.

Responsibilities
  • Develop and own customer engagement strategies across Email, SMS & Loyalty
  • Build automated lifecycle programmes to boost customer retention and LTV
  • Use data-driven segmentation for hyper-personalised communication
  • Collaborate across teams to align CRM activity with commercial goals
  • Implement test-and-learn approaches to optimise results
  • Report on CRM performance and share strategic recommendations
  • Stay ahead of trends and technology, driving continuous innovation
  • Ensure compliance with GDPR and UK data regulations
Requirements
  • Proven experience in CRM management (D2C fashion or e-commerce is a plus)
  • Analytical skills to turn data into actionable insights
  • Fast-paced mindset and adaptability to evolving marketing needs
  • Passion for customer engagement, with grit and perseverance
  • Strong skills in CRM platforms like Klaviyo and marketing automation
  • Creative problem-solving with a data-first approach
  • Commercial focus on driving lifetime value and loyalty
About the Role

The salary for this position is approximately £55,000 - £65,000 per annum, depending on experience. If you're passionate about personalising customer journeys and driving brand loyalty, we'd love to hear from you.



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