Senior Performance Marketing Strategist
3 weeks ago
Transforming the sports betting, gaming, and interactive entertainment landscape, Entain is a pioneer in innovation. As the Senior Performance Marketing Strategist, you will play a pivotal role in driving strategic excellence and growth in performance marketing across our diverse portfolio of brands in the UK, Europe, and Canada.
This executive-level position requires a strategic mindset, deep market insights, and strong collaboration with key stakeholders. Reporting into the Head of Performance Strategy, you will be part of our dynamic Performance Marketing team.
Key Responsibilities:
- Develop and implement a comprehensive performance strategy aligned with the company's 3-year strategic plan.
- Work closely with the Head of Performance Strategy to implement a comprehensive performance strategy for Entain's brands.
- Collaborate with key stakeholders across Sports & Gaming to align regional and product priorities with performance marketing operations.
- Participate in weekly/monthly/quarterly commercial & proposition priorities sessions across Sports/Gaming for all markets.
- Prepare the weekly trading pack for all Performance Marketing channels across all regions.
- Lead the reporting and review cycle, showcasing performance against commercial and strategic targets.
- Conduct regular competitive analysis across performance marketing channels in the target markets to stay informed and maintain a competitive edge.
Requirements:
- Strong analytics skills and experience in segmenting data.
- Excellent collaboration and stakeholder management skills.
- Experience with budget management, reporting, and optimization.
- Knowledge of emerging technologies, tools, and platforms in performance marketing.
What We Offer:
- Competitive salary.
- Generous group bonus scheme.
- Hybrid working - 2 days in the office.
- Private medical insurance.
- Pension scheme - matched to 6%.
- Ability to buy and sell holiday.
- Additional 'It's Your Game' day off to use at either Christmas or New Year.
- Entain & Enhance days - 2 paid days off to focus on your professional or personal development.
- Share save scheme.
We are committed to creating an inclusive and accessible workplace. If you require any adjustments or accommodations to the recruitment process, please contact us.
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