Customer Retention Marketing Manager
5 days ago
We are seeking a highly skilled and experienced Customer Retention Marketing Manager to join our team at DAZN. As a key member of our global retention strategy team, you will be responsible for collaborating with local markets and other functions to execute our retention strategy for B2C customers.
Key Responsibilities- Support the VP of Retention Strategy to define and lead the implementation of our B2C retention strategy globally.
- Collaborate with local markets to execute our creative and brand direction, creating emotional connections with our audiences.
- Work with central and market teams to build out our customer lifecycle strategy, developing and implementing customer journeys that drive engagement and retention.
- Lead global retention initiatives, leveraging data and insights to inform decision-making and drive business results.
- Experience in CRM/Retention/Loyalty strategy in subscription businesses and/or at a sports right holder.
- Passion for sport and understanding of what it means to be a fan.
- Excellent stakeholder management skills, with the ability to influence senior retention leaders in each market.
- First-hand experience of fast-paced, innovative, high-performance, and international work environments.
- Open-minded, flexible, and positive attitude towards new challenges, with a willingness to learn and adapt.
- Strong problem-solving skills and ability to manage a focused workload to tight deadlines.
DAZN is a multinational matrix organisation that brings ambition to life. We are innovators, game-changers, and pioneers, using world-class technology to transform sports and revolutionise the industry. We are committed to fostering an inclusive environment that values equality and diversity, where everyone can contribute and have their voices heard.
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Customer Retention Marketing Manager
2 weeks ago
Leeds, Leeds, United Kingdom DAZN Full timeAbout the RoleWe are seeking a highly experienced Customer Retention Marketing Manager to join our team at DAZN. As a key member of our retention strategy team, you will be responsible for collaborating with local markets and other functions to execute our global retention strategy for B2C customers.Key ResponsibilitiesSupport the VP of Retention Strategy to...
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Customer Retention Marketing Manager
5 days ago
Leeds, Leeds, United Kingdom DAZN Full timeAbout the RoleWe are seeking a highly experienced Customer Retention Marketing Manager to join our team at DAZN. As a key member of our retention strategy team, you will be responsible for collaborating with local markets and other functions to execute our global retention strategy for B2C customers.Key ResponsibilitiesSupport the VP of Retention Strategy to...
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