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Customer Engagement and Retention Expert
2 months ago
**About Magnet**
Magnet is a leading company in the kitchen design industry, dedicated to creating spaces that bring people together. Our mission is to design kitchens that are not just functional, but also beautiful and meaningful.
**Job Summary**
We are seeking a highly skilled Marketing and CRM Professional to join our team. As a key member of our marketing department, you will play a crucial role in driving brand engagement, acquisition, conversion, retention, and lifetime value.
**Key Responsibilities**
- Develop and execute the company's CRM strategy, working closely with internal and external stakeholders to deliver customer-centric campaigns.
- Plan and manage CRM activity, including workflow, customer journeys, and KPIs, to ensure seamless user experiences across all channels.
- Collaborate with the wider team to gain insights into customer behavior, segmentation, and data analysis, informing marketing strategies and tactics.
- Manage email, SMS, and direct mail marketing activities, ensuring alignment with the marketing calendar and content plans.
- Identify opportunities to improve the CRM system's usability and business reporting, recommending technologies and solutions to strengthen the existing approach.
**Requirements**
- Qualified to degree level in Marketing, IT, or a Business-related subject.
- Experience in a busy marketing department, with specific experience in email marketing and CRM, preferably across brands.
- Proficiency in Adobe Creative Suite/Photoshop, with a flair for writing engaging copy and subject lines.
- Excellent planning and project management skills.
**What We Offer**
- A generous discount on our kitchen products.
- An attractive Pension Scheme.
- Discounts with various retailers.
- Access to a Virtual GP.
- Cycle to work Scheme.
- 23 days holiday rising to 25 days after 5 years service.
- Holiday Purchase Scheme.