Customer Relationship Management Executive
3 weeks ago
We are seeking a highly skilled CRM Manager to lead our customer relationship management efforts across the UK and EU markets. Reporting into the Head of Product Marketing, you will have the opportunity to define and execute our company CRM strategy, with responsibility for supporting both conversion rate and lifecycle initiatives and campaigns across channels.
You will have great knowledge of key tools like HubSpot, and be able to help AnyVan continue to deliver fantastic customer messaging and services in a highly personalised way. Define and execute our CRM initiatives on consumer, and supporting our accounts team with engaging our transport partners.
Evolving our CRM segmentation to continue to ensure we are targeting and communicating highly personalised messages to customers at the right time. Creating highly engaging and creative campaigns that support and collaborate with the work of others in the marketing team (Brand, Performance, Partnerships, etc).
Help ensure that all initiatives are focused on providing maximum value for customers, while also ensuring positive ROAS for AnyVan by working closely with our product, data and finance teams. Managing our tools and process across all CRM touchpoints (including website, emails, calls and SMS), to retain health of our services, and help us continue to maximise value from our CRM investment in tools like HubSpot.
Ability to work at pace, balancing the need to execute on an organised campaign calendar, as well as capitalise on ad hoc opportunities to communicate with our customers as they arise. Deep knowledge of CRM best practices and previous experience with HubSpot.
Highly commercial, able to measure and understand the impact of your work on key business metrics such as revenue generation. The ability to commute to our offices in Hammersmith at least 3 days a week.
A highly competitive base salary that reflects your value. Take a Break: 25 days of holiday plus public holidays, Christmas Eve on us and Long Term Service perks capped at 30 days. Family leave: enhanced maternity pay.
Travel: We're 2 mins walk from the tube, partner with Octopus Electric Vehicles and Evans Cycle to Work scheme, and have showers and towels if you cycle. Celebrating Success: 1/4 performance awards with prizes and an annual performance awards - last year's winner enjoyed a 4-day all expenses paid trip to the French Alps.
We are extremely proud of our culture and believe in the many benefits that being in the office provides - all our roles require regular time in our office in Hammersmith. We do not offer fully remote roles but we support hybrid working wherever possible (3 days in office, 2 days from home). However, to meet the needs of our customers and business operations, many of our Operational and Commercial roles are fully office-based.
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