Loyalty Program Director

1 week ago


London, Greater London, United Kingdom Fella and Jones Full time £45,000

We are seeking a skilled CRM Manager to join Fella & Jones' team in London/Hybrid, offering a salary of £45,000 per annum + generous benefits.

The successful candidate will be responsible for driving customer retention and loyalty through effective use of CRM, email, SMS, and loyalty channels.

Key responsibilities include:

  • Identifying and addressing customer pain points to improve engagement and loyalty
  • Developing and executing data-driven retention strategies to drive business growth
  • Collaborating with marketing, creative, and e-commerce teams to deliver cohesive customer experiences
  • Oversight of email and SMS campaigns to ensure timely and relevant messaging

A minimum of 2 years' experience in retention marketing, CRM, or lifecycle marketing is required, with a preference for candidates from the fashion/e-commerce industry.

This role offers an exciting opportunity to make a tangible impact on customer satisfaction and loyalty.



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