Strategic Trade Marketing Specialist

4 weeks ago


Liverpool, Liverpool, United Kingdom Zachary Daniels Recruitment Full time
Trade Marketing Manager

Are you a marketing professional looking for a new challenge? Do you have experience in trade marketing and brand development?

We are seeking a highly skilled Trade Marketing Manager to join our team at Zachary Daniels Recruitment. As a Trade Marketing Manager, you will be responsible for executing successful, profitable campaigns and driving customer engagement for the conversion of sales.

Key Responsibilities:

• Execution of successful, profitable campaigns
• Ability to drive customer engagement for the conversion of sales
• Enhancement of brand presence
• Track record of working with wholesale partners, as well as D2C
• Ability to plan marketing strategies for retail expansion / presence
• Experienced with retail traffic, consumer behaviours, and the return on ROS & revenue in store
• Ability to plan and execute product launches
• Manage the creation of all retail POS - signage, displays, screens and any other promotional material

Requirements:

• Working in a similar role already within a fashion/apparel or sports retailer
• Must be experienced with understanding and executing marketing strategies into stores
• Degree educated within Marketing or a Business
• Be multi-agnostic in your role - ability to oversee branding and digital marketing initiatives
• Being a true team player & cross-functional worker by understanding email marketing & social media
• Analytical mindset - ability to get into the detail of sales data and consumer insights
• Action focussed to trade effectively with your wider marketing and product teams

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