Regional Marketing Manager: Driving Growth

3 weeks ago

London, Greater London, United Kingdom Argus Media Full time

About This Role:

We are seeking a skilled Regional Marketing Manager to join our team at Argus Media. This role will be responsible for collaborating with regional sales, product marketing, and other team marketers to create robust marketing campaigns that strengthen the Argus brand and generate quality leads.

Key Responsibilities:

  • Plan, manage, and execute programs to enhance the Argus brand and quality lead generation.
  • Develop marketing copy for campaigns and sales collateral, incorporating value propositions and key messages from the product marketing team.
  • Analyze and track results of regional marketing activity, making recommendations for future activity to increase quality and quantity of leads to the sales team.
  • Foster relationships with reputable industry events and associations to broaden market reach and drive demand.
  • Responsible for driving quality audience acquisition for regional events.

What We're Looking For:

  • A minimum of five years related marketing experience, preferably 2+ years B2B.
  • Able to navigate complex environments involving stakeholders in various business functions and across various locations.
  • Able to balance stakeholder desires with the needs of the Argus business and, above all, marketing objectives.
  • Proven success in driving quality leads.
  • Metrics and insight-driven.
  • Proven ability to design and implement integrated multi-touch programs.
  • Knowledge of digital marketing and understanding of measures of success.

What's in It for You:

  • A rapidly growing, award-winning business offers a dynamic environment for talented, entrepreneurial professionals to achieve results and grow their careers.
  • Argus recognizes and rewards successful performance and promotes professional development and retains a high-performing team committed to building our success.
  • Competitive salary and company bonus scheme.
  • Group pension scheme.
  • Group healthcare and life assurance scheme.
  • Flexible working environment.
  • 25 days holiday with annual increase up to 30 days.
  • Subsidised gym membership.
  • Season ticket travel loans.
  • Cycle to work scheme.
  • Workplace Nursery Scheme.

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