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Digital Commerce Director
2 months ago
Burberry is seeking a highly experienced and strategic leader to join our Digital Business senior leadership team as Director, Digital Commerce. This role will be responsible for developing and executing Burberry's trading plan across our digital DTC channels to ensure they support our E-commerce strategy.
Key Responsibilities:- Develop and execute Burberry's trading plan across digital DTC channels to support E-commerce strategy
- Collaborate with Regional Leadership and Digital teams to ensure effective working and strategic planning
- Work closely with Senior Leadership Team, Merchandising, Marketing, Commercial, Supply Chain, Finance, Digital Buying & Merchandising, Digital Content Operations, Digital Third Parties, Digital Platforms, and PMO to develop and execute plans
- Lead a high-performing team, fostering a positive working culture and setting high standards for hiring, training, and development, retention, and employee satisfaction
- Develop a deep understanding of Burberry's E-commerce and Digital Platforms strategic ambitions and annual plans/calendar across Marketing, Digital Merchandising, Commercial, and Digital Platforms
- Support the development of Burberry's Digital DTC strategy, including setting and owning annual sales targets and KPI targets for Digital DTC, translating financial forecasts into seasonal trading plans, and presenting Digital business performance and strategy to Regional President level
- Extensive digital commerce experience with considerable experience running DTC operations in a luxury fashion brand and/or luxury multi-brand retailer
- Previous experience in finance planning, building, and forecasts essential
- Experience in delivering commercial growth and operating across multiple disciplines to drive performance
- Strong analytical thinker and good commercial acumen, able to use analytics to drive performance and informal seasonal trading plans
- Demonstrates high commercial instinct and passion for product, with experience in developing and setting detailed sales targets and preparing trade performance review packs
- Inspiring passion and role modelling creative thinking
- Investing time and taking accountability to attract, develop, and retain talent
- Acting in the best interest of our brand, the environment, and our communities
Burberry is an Equal Opportunities Employer and treats all applications equally and recruits purely on the basis of skills and experience.