Head of Customer Relationship Management
3 weeks ago
Director of Customer Relationship Management
Are you driven by the desire to enhance client interactions within the sporting goods sector?
Do you possess the strategic foresight and leadership acumen to spearhead global CRM and client engagement efforts?
Are you prepared to guide a premier team in developing a comprehensive client strategy that sets new industry standards?
MacGregor Black is collaborating with a Prominent International Sporting Goods Brand to identify a Director of Customer Relationship Management. This is a permanent role.
In the capacity of Director of CRM, you will be instrumental in defining and executing our global customer relationship management strategy, ensuring that every engagement with our brand exemplifies excellence and creativity. You will oversee cross-functional teams to design and implement CRM, clienteling, and customer engagement strategies that foster customer loyalty and drive business expansion. Your leadership will be vital in delivering a seamless and enhanced client experience across all interactions, supporting the organization's long-term commercial goals.
We seek a forward-thinking leader who can merge strategic insight with operational proficiency to elevate our CRM initiatives on a global platform.
Key Responsibilities
- Guide, mentor, and motivate cross-functional teams to provide a consistent and superior CRM experience across all markets and channels.
- Leverage data-driven insights to formulate strategies that improve client engagement, retention, and lifetime value (LTV).
- Serve as a thought leader, nurturing a culture of innovation in CRM practices and establishing new benchmarks in the sporting goods sector.
- Collaborate closely with internal and external partners, including high-net-worth prospecting associates, to drive tailored CRM activation strategies.
- Oversee budget planning and reporting for CRM initiatives, ensuring fiscal accountability while achieving impactful results.
Qualifications
- Demonstrated experience in leading global CRM initiatives within the sporting goods or retail industry.
- Strong leadership capabilities with a proven track record of managing cross-functional teams and executing complex projects.
- Comprehensive understanding of CRM systems, clienteling methodologies, and customer data analytics.
- A strategic planner with the ability to convert vision into actionable strategies.
- Exceptional communication and collaboration skills, adept at engaging with stakeholders at all levels.
- A passion for sporting goods and a dedication to providing the highest standards of client service.
Competitive salary and benefits package available.
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