Customer Relationship Management Specialist – Premium Brands
3 weeks ago
Company Overview
At Frasers Group, we are redefining the retail landscape. Through innovative digital solutions and exceptional in-store experiences, we provide our customers with access to the finest sports, premium, and luxury brands worldwide. As a frontrunner in the sector, we are enhancing the retail journey for our clientele through our portfolio of renowned brands, including Sports Direct, FLANNELS, USC, Frasers, and GAME.
Why Choose Us?
Our Vision – we aspire to create the most esteemed and captivating brand ecosystem globally.
Our Mission – we aim to enrich the lives of many by granting access to the world's premier brands and experiences.
At Frasers Group, we embrace challenges and encourage our team to think beyond conventional boundaries to transform the future of retail. The opportunity for career advancement is substantial, and the experience is unparalleled. To maximize this potential, you should embody our core principles:
Innovate Without Boundaries - Act swiftly, think boldly, and collaborate with your team. Take Ownership - Be accountable for your responsibilities and the outcomes. Stay Relevant - Be pertinent to our stakeholders, partners, and the environment.Are you prepared to join the Fearless?
Role Overview
As a Customer Relationship Management Specialist, you will assist your CRM Manager in fostering stronger and more meaningful connections with our clientele, aimed at enhancing engagement, retention, and customer value through effective CRM strategies and data-driven insights. You will need to exhibit exceptional commercial acumen alongside proven CRM expertise, particularly in email and mobile app push communications. Collaborating closely with the Digital Trading Manager, you will play a crucial role in executing and delivering the CRM strategy for our Premium and Luxury online platforms. A solid understanding of CRM and database analytics is essential, as this position will be highly data-centric.
Key Responsibilities:
Reporting to the CRM Manager, your daily responsibilities will encompass:
Managing the email and mobile app communication calendar for our online platforms, aligning with broader teams to support business goals. Overseeing the briefing, creative development, segmentation, scheduling, and execution of all email and mobile app notifications. Handling the briefing, creative development, segmentation, scheduling, and execution of all automated lifecycle campaigns. Implementing a continuous test-and-learn strategy to enhance CRM communications. Producing weekly and monthly reports that focus on the performance of email and mobile app notifications, sharing insights with the wider organization. Working to expand the engaged customer database and their value, identifying key customer segments and targeting them through relevant initiatives. Cultivating a strong relationship with the email service provider to ensure optimal utilization of the platform. Staying informed about industry trends and email marketing best practices.Qualifications:
A proactive mindset, capable of working independently with minimal supervision. Results-oriented and focused on delivery. Enthusiasm, energy, and determination to achieve outcomes, including influencing related teams. Strong numerical and analytical skills to provide actionable insights. Excellent communication abilities. A degree-level education. Experience with an email service provider. Familiarity with data analysis and segmentation. Experience in the retail industry is advantageous, though not mandatory. Strong project management skills, with the ability to manage and execute multiple campaigns simultaneously.-
Shirebrook, Derbyshire, United Kingdom Frasers Group Full timeAt Frasers Group, we are redefining the retail landscape. Through innovative digital solutions and exceptional in-store experiences, we are committed to providing our customers with access to the finest sports, premium, and luxury brands worldwide. As a frontrunner in the sector, we are enhancing the shopping experience for our clientele through our...
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Shirebrook, Derbyshire, United Kingdom Frasers Group Full timePosition Overview As a Customer Relationship Management Specialist, you will assist the CRM Manager in fostering robust and enduring connections with our clientele, aimed at enhancing engagement, retention, and overall customer value through strategic CRM initiatives and data-informed insights. This role requires a blend of exceptional commercial acumen...
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