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Customer Relationship Management Specialist – Premium Sector
2 months ago
Position Overview
As a Customer Relationship Management Specialist, you will assist the CRM Manager in fostering robust and enduring connections with our clientele, aimed at enhancing engagement, retention, and overall customer value through strategic CRM initiatives and data-informed insights. This role requires a blend of exceptional commercial acumen and demonstrated CRM expertise, particularly in the realms of email and mobile application communications. Collaborating closely with the Digital Trading Manager, you will play a pivotal role in executing and realizing the CRM strategy for our Premium and Luxury online platforms. A solid understanding of CRM and database analytics is essential, as this position is heavily data-oriented.
Core Responsibilities:
Reporting directly to the CRM Manager, your daily responsibilities will encompass:
- Overseeing and coordinating the email and mobile application communication schedule for our platforms, ensuring alignment with broader team objectives.
- Managing the briefing, creative development, segmentation, scheduling, and execution of all email and mobile application notifications.
- Handling the briefing, creative development, segmentation, scheduling, and execution of all automated lifecycle campaigns.
- Implementing a continuous testing and learning strategy to enhance CRM communications consistently.
- Producing weekly and monthly performance reports focused on email and mobile application notifications, sharing insights with the broader organization.
- Driving the growth of the engaged customer database and their value, identifying key customer segments for targeted initiatives.
- Cultivating a strong partnership with the email service provider to ensure optimal utilization of the platform.
- Staying informed on industry trends and advancements in email marketing.
Required Qualifications:
- A proactive mindset, capable of working independently with minimal oversight.
- A results-oriented approach with a focus on delivery.
- A high level of enthusiasm, energy, and determination to achieve outcomes, including influencing related teams.
- Strong numerical and analytical skills to provide actionable insights.
- Excellent verbal and written communication abilities.
- A degree-level education.
- Experience with an email service provider.
- Familiarity with data analysis and customer segmentation.
- Previous experience in the retail industry is advantageous but not mandatory.
- Strong project management skills, with the ability to manage multiple campaigns simultaneously.
Additional Insights:
In addition to a comprehensive benefits package, we offer a variety of perks for our team members:
Recognition and Growth Opportunities
Employee Recognition Program - Our team members are central to our success, and we ensure that individuals are acknowledged monthly for their contributions. This program allows peers to nominate colleagues who exemplify our values.
Performance Bonuses – We aim for significant milestones, and achieving these can result in bonuses for all employees, with top performers receiving substantial rewards.
Company Events – We host events that celebrate our team, featuring brand showcases, guest speakers, and various activities designed to foster community and engagement.
Leadership Engagement – Employees have opportunities to engage with our leadership team, fostering connections and discussions around our business strategies.
Employee Wellbeing
Health and Fitness Initiatives – We are committed to promoting the health and fitness of our workforce, offering free fitness classes and wellness programs.
Mental Health Support – We provide access to mental health resources, ensuring our employees have the support they need.
Next Steps:
Our recruitment team will review applications, and all candidates will receive feedback. Shortlisted candidates may be contacted for further discussions, focusing on alignment with our culture and values, followed by additional interviews that may include practical assessments.
