Strategic Account Manager

1 week ago

Bournemouth, Bournemouth, United Kingdom EchoBlue Media Group Full time
{"title": "Strategic Account Manager", "description": "Unlock Client Potential with EchoBlue Media Group

Elevate your career with EchoBlue Media Group, a pioneering force in B2B digital platforms. Our cutting-edge platforms connect industry leaders with key decision-makers across aerospace, robotics, and maritime technologies.

As a Strategic Account Manager, you will be at the forefront of client success, driving growth and retention through expert account management. With a strong focus on relationship building and client satisfaction, you will be the key to unlocking our clients' full potential.

Key Responsibilities:

  • Client Onboarding and Account Management: Seamlessly integrate new clients onto our platforms, supporting them with conversion tracking attribution and reporting if required.
  • Nurturing existing clients to ensure all clients are fully utilising our services.

Material and Asset Coordination:

  • Collaborating with our clients to gather essential materials and assets and then liaising with our content team to enhance client profiles.

Performance Reviews and Dashboard Management:

  • Conducting regular performance reviews with clients, offering insights and strategies to improve their profile's effectiveness and audience reach.

Digital Advertising Sales:

  • Strategising with clients on additional advertising opportunities (such as banner advertising) throughout the year.

Renewals and Client Retention:

  • Taking charge of the renewal process, ensuring a high retention rate by demonstrating continuous value addition.

Content Monitoring and Social Media Engagements:

  • Proactively monitoring client websites and social media activity for potential content sharing opportunities, aiming to amplify their online presence and engagement.
  • Day-to-day you will handle enquiries and requests from multiple customers and address their needs to deliver outstanding client satisfaction.
  • Maintain regular communication and meetings with clients to provide them with service updates, performance reports and process their annual renewal.
  • Maintain accurate client records, keeping track of any contract updates and renewals.

Requirements:

  • Educated to at least A Level standard, however a degree in Communications, Marketing, Business Management or similar is desirable but not essential.
  • A minimum of 2 years' experience of account management within a SaaS, publishing, digital marketing or agency environment.
  • Experience using HubSpot, Salesforce or an equivalent CRM.
  • Experience and understanding of LinkedIn as a platform.
  • Experience of a digital marketing environment and digital marketing products.
  • Experience in SaaS, MarTech or performance marketing is desirable but not essential.
  • An understanding or interest of the aerospace, maritime and defence industries is desirable but not essential.
  • Additional languages will be considered beneficial.

Attributes:

  • Strong relationship building skills, and proven ability to multitask and manage a portfolio of clients/projects simultaneously.
  • Outstanding interpersonal, written, and verbal communication skills, with a high level of professionalism.
  • Exceptional attention to detail and a proactive approach to time management.
  • Ability to work both independently and within a team.
  • Advanced rapport building – making our clients feel valued and understood.
  • The ability to apply consultative sales methodologies (SPIN, BANT and Meddicc etc) to align with both the client's and our objectives.
  • Technical proficiency – an understanding of MarTech SaaS products and the ability to grasp technical details.
  • Analytical skills - competence in analysing client performance data to identify trends, opportunities for improvement and strategies for client retention and growth.

Benefits:

  • Short 34-hour working week
  • Casual dress
  • Company events
  • Company pension
  • Cycle to work scheme
  • Work from home flexibility

Requirements:

  • Education: A-Level or equivalent (required)
  • Experience: Account management: 2 years (required)
  • Ability to Commute: Christchurch (required)
  • Work Location: Hybrid remote in Christchurch

Compensation:

35-45k base, 10k OTE (conservative)—uncapped.

Immediate start date available

** Please understand this is a hybrid role from Christchurch, Dorset. It is a 5min train from Bournemouth or a 15min drive. The office is located across the street from Christchurch train station**

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