B2B Marketing Lead for Events and Engagement

3 weeks ago

Birmingham, Birmingham, United Kingdom The NEC Group Full time

Position Overview:

We are seeking a proactive and skilled marketing professional to join The NEC Group as a B2B Marketing Lead for Events and Engagement. In this role, you will be instrumental in establishing a robust market presence for our organization through creative campaigns, content development, and event execution. Collaborating closely with our account management teams, your focus will be on enhancing our key business-to-business client relationships and optimizing customer experiences.

Key Responsibilities:

  • Design and implement a series of events and customer engagement initiatives, including thought leadership gatherings, client hospitality, and hosted events to foster positive client relationships and support retention efforts.
  • Oversee industry association memberships, including managing sponsorship opportunities at awards, conferences, and significant industry gatherings.
  • Collaborate with account and event managers to enhance the customer journey for organizers by creating necessary content and integrating feedback mechanisms.
  • Ensure the delivery of all brand and venue marketing as required by sales and event management teams.
  • Plan and execute the organizer's holiday celebration within budget while maximizing customer engagement opportunities.
  • Work alongside the Visitor Marketing Manager to provide marketing support for new business launches and activations where The NEC Group has a profit-sharing arrangement.
  • Deliver comprehensive reporting and evaluation of all activities to key stakeholders.

Required Skills and Experience:

  • A degree in marketing or a related field, and/or membership in a professional marketing association such as the Chartered Institute of Marketing or the Institute of Direct Marketing.
  • Extensive experience in marketing and communications within a dynamic and creative environment.
  • Proven experience in B2B marketing.
  • In-depth knowledge of various marketing channels, understanding their advantages and limitations, and how to achieve optimal results within different budget constraints.
  • Demonstrated event planning and project management capabilities.
  • Exceptional attention to detail, along with strong planning and copywriting skills.
  • Outstanding organizational, administrative, and time management abilities.
  • Strong negotiation, influencing, and communication skills, both verbal and written.
  • A self-starter who is flexible, responsive, determined, and committed to completing tasks.
  • A collaborative team player with the ability to build strong relationships and work effectively with high-performing teams to achieve excellent results.

Diversity and Inclusion:

The NEC Group is dedicated to fostering a diverse workplace and is proud to be an equal opportunity employer. We do not discriminate against any employee or applicant based on race, color, age, religion, gender, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. We believe that a diverse workforce strengthens our company and enhances our ability to serve our customers.

Support and Accessibility:

If you require assistance or reasonable adjustments to support your application process, please feel free to reach out to us.

Note: Due to the high volume of applications, we reserve the right to close a vacancy earlier than the advertised date.

  • B2B Marketing Executive

    3 weeks ago

    Birmingham, Birmingham, United Kingdom Smile Education Full time

    Would you like to be part of a multi time award winning business? YESAre you looking for an exciting and challenging B2B Marketing role? YESDo you want to work in a role which offers you the autonomy for you to be creative? YES You can join an award-winning education recruitment agency as a B2B Marketing Executive; you'll receive a competitive salary ranging...

  • Head of B2B Marketing

    3 weeks ago

    Birmingham, Birmingham, United Kingdom Suzie Walker Executive Search Full time

    Head of B2B MarketingCompetitive salary plus bonus and comprehensive benefits packageThis position offers a hybrid working model with a combination of in-office and remote work.Industries: Facilities Management | Environmental Services | Energy Solutions | Waste Management | Engineering | Manufacturing | UtilitiesWe are seeking a visionary marketing leader...

  • Senior Account Manager

    2 days ago

    Birmingham, Birmingham, United Kingdom Pitch Consultants Full time

    About the RoleWe are seeking an experienced Account Manager to join our team at Pitch Consultants. As a key member of our integrated marketing agency, you will be responsible for managing client relationships and delivering strategic marketing campaigns.Key ResponsibilitiesDevelop and maintain strong relationships with high-profile B2B clients, understanding...

  • Marketing Manager Exhibitions and Conventions Customer Engagement

    1 week ago

    Birmingham, Birmingham, United Kingdom The NEC Group Full time

    **Job Summary**The NEC Group is seeking a highly motivated and experienced Marketing Manager to join our team. As a key member of our marketing team, you will be responsible for driving a strong industry presence for the NEC through innovative campaigns, content creation, and event delivery.**Key Responsibilities**Develop and execute a comprehensive...

  • Lead Marketing Strategist

    3 weeks ago

    Birmingham, Birmingham, United Kingdom Auxato Limited Full time £55,000 - £65,000

    Office: Hybrid; 2 days per weekAuxato Limited is seeking a Lead Marketing Strategist to spearhead a burgeoning sector within the organization.Role Overview:We are in search of a highly proficient and innovative Lead Marketing Strategist. As an integral member of the executive team, the Lead Marketing Strategist will be tasked with formulating and executing...

  • Marketing Director

    2 days ago

    Birmingham, Birmingham, United Kingdom Buckden Partners Full time

    Buckden Partners is seeking a seasoned B2B Marketing Manager to lead the development of an account-based marketing strategy for a key client segment in the financial services industry. As a key member of our team, you will be responsible for designing and implementing a tailored marketing approach that drives engagement and loyalty among Trade Unions.Key...

  • Marketing Director

    1 day ago

    Birmingham, Birmingham, United Kingdom Buckden Partners Full time

    Buckden Partners is seeking a seasoned B2B Marketing Manager to lead the development of an account-based marketing strategy for a key client segment in the financial services industry. As a key member of our team, you will be responsible for designing and implementing a tailored marketing approach that drives engagement and loyalty among Trade Unions.Key...

  • Strategic Marketing Director

    1 day ago

    Birmingham, Birmingham, United Kingdom Buckden Partners Full time

    About the RoleBuckden Partners is seeking a highly skilled B2B Marketing Manager to join our team for a 3-6 month fixed-term contract. In this role, you will be responsible for designing and implementing an account-based marketing strategy for our client, a specialized banking institution.Key ResponsibilitiesDevelop and execute customized marketing...

  • Strategic Marketing Director

    1 day ago

    Birmingham, Birmingham, United Kingdom Buckden Partners Full time

    About the RoleBuckden Partners is seeking a highly skilled B2B Marketing Manager to join our team for a 3-6 month fixed-term contract. In this role, you will be responsible for designing and implementing an account-based marketing strategy for our client, a specialized banking institution.Key ResponsibilitiesDevelop and execute customized marketing...

  • Event Management Specialist

    3 weeks ago

    Birmingham, Birmingham, United Kingdom Ardent Full time

    Position OverviewRole: Event Management SpecialistLocation: Birmingham with occasional travel as necessary (Hybrid working supported by a Smart Working Policy)Employment Type: Full TimeDepartment: Corporate Services (Marketing)Compensation: CompetitiveCompany Background:Ardent stands as the premier provider in the UK for land, consent management, and...

  • Senior Marketing Manager

    1 day ago

    Birmingham, Birmingham, United Kingdom Auxato Limited Full time

    Job DescriptionAuxato Limited is seeking a highly skilled and dynamic Head of Marketing to lead their High Street Food Retail growth. As a key member of the leadership team, the Head of Marketing will be responsible for developing and implementing strategic marketing initiatives to drive brand awareness, content and revenue growth across all markets.Key...

  • Senior Marketing Manager

    3 days ago

    Birmingham, Birmingham, United Kingdom Auxato Limited Full time

    Job DescriptionAuxato Limited is seeking a highly skilled and dynamic Head of Marketing to lead their High Street Food Retail growth. As a key member of the leadership team, the Head of Marketing will be responsible for developing and implementing strategic marketing initiatives to drive brand awareness, content and revenue growth across all markets.Key...

  • Regional Marketing Manager Lead

    3 days ago

    Birmingham, Birmingham, United Kingdom Gleeson Recruitment Group Full time

    About the Role:Gleeson Recruitment Group is pleased to be working with a leading service-led business to recruit for a Senior Regional Marketing Manager.In this role, you will report to a Head of Marketing and manage a marketing team to deliver change and transformation to this renowned business.Key Responsibilities:Develop and implement a centralized...

  • Marketing Officer

    1 week ago

    Birmingham, Birmingham, United Kingdom Circle Health Group Full time

    About the RoleWe are seeking a highly skilled Marketing Officer to join our team at Circle Health Group. As a Marketing Officer, you will play a key role in supporting the implementation of our stakeholder marketing plan, promoting national products and services to increase GP referrals and Consultant caseload.Key ResponsibilitiesStakeholder Engagement:...

  • Marketing Officer

    23 hours ago

    Birmingham, Birmingham, United Kingdom Circle Health Group Full time

    About the RoleWe are seeking a highly skilled Marketing Officer to join our team at Circle Health Group. As a Marketing Officer, you will play a key role in supporting the implementation of our stakeholder marketing plan, promoting national products and services to increase GP referrals and Consultant caseload.Key ResponsibilitiesStakeholder Engagement:...

  • Employer Engagement Specialist

    1 week ago

    Birmingham, Birmingham, United Kingdom University College Birmingham Full time £20,053 - £21,268

    About the RoleUniversity College Birmingham is seeking a highly motivated Employer Engagement Lead to join our professional team. This exciting opportunity will support the delivery of the Higher-Level Skills Match (HLSM) Plus project, funded by the Birmingham Enterprise Zone via Birmingham City Council.Key ResponsibilitiesIdentify the skills required by...

  • Marketing Officer

    1 day ago

    Birmingham, Birmingham, United Kingdom Circle Health Group Full time

    About the RoleWe are seeking a highly skilled Marketing Officer to join our team at Circle Health Group. As a Marketing Officer, you will play a key role in supporting the implementation of our stakeholder marketing plan, promoting national products and services to increase GP referrals and Consultant caseload.Key ResponsibilitiesStakeholder Engagement:...

  • Marketing Officer

    3 days ago

    Birmingham, Birmingham, United Kingdom Circle Health Group Full time

    About the RoleWe are seeking a highly skilled Marketing Officer to join our team at Circle Health Group. As a Marketing Officer, you will play a key role in supporting the implementation of our stakeholder marketing plan, promoting national products and services to increase GP referrals and Consultant caseload.Key ResponsibilitiesStakeholder Engagement:...

  • Marketing Strategy Leader

    1 day ago

    Birmingham, Birmingham, United Kingdom Auxato Limited Full time

    Auxato Limited, a dynamic organisation in the food retail industry, is seeking a highly skilled and experienced Head of Marketing to lead their growth strategy.Role Overview:The Head of Marketing will be responsible for developing and implementing comprehensive marketing strategies to drive brand awareness, content, and revenue growth across all markets.Key...

  • Marketing Strategy Leader

    3 days ago

    Birmingham, Birmingham, United Kingdom Auxato Limited Full time

    Auxato Limited, a dynamic organisation in the food retail industry, is seeking a highly skilled and experienced Head of Marketing to lead their growth strategy.Role Overview:The Head of Marketing will be responsible for developing and implementing comprehensive marketing strategies to drive brand awareness, content, and revenue growth across all markets.Key...