Marketing Strategy Leader

7 days ago

Birmingham, Birmingham, United Kingdom Auxato Limited Full time

Auxato Limited, a dynamic organisation in the food retail industry, is seeking a highly skilled and experienced Head of Marketing to lead their growth strategy.

Role Overview:

The Head of Marketing will be responsible for developing and implementing comprehensive marketing strategies to drive brand awareness, content, and revenue growth across all markets.

Key Responsibilities:

  • Strategic Planning: Develop and execute marketing strategies aligned with company objectives, market trends, and customer needs.
  • Brand Management: Lead brand development and management initiatives to ensure consistent messaging, brand positioning, and visual identity across all channels and geographies.
  • Digital Marketing: Oversee digital marketing efforts, including website optimisation, SEO/SEM, email marketing, social media, and digital advertising campaigns to drive traffic, engagement, and conversions.
  • Content Strategy: Develop a content strategy that resonates with target audiences, supports lead generation efforts, and strengthens brand authority. Coordinate the creation of high-quality content across various formats and channels.
  • Lead Generation: Drive lead generation activities through targeted campaigns, events, partnerships, and other marketing channels. Collaborate with sales teams to optimise lead quality and conversion rates.
  • Team Leadership: Build and lead a high-performing marketing team, providing mentorship, guidance, and professional development opportunities. Foster a collaborative and results-driven culture within the marketing department.
  • Budget Management: Develop and manage the marketing budget, ensuring efficient allocation of resources and ROI measurement for all marketing activities.
  • Reporting and Analysis: Establish KPIs, metrics, and reporting processes to track the performance of marketing initiatives. Analyse data and provide regular reports to senior management, highlighting successes, areas for improvement, and actionable insights.

Requirements:

  • Must have experience in the food retail industry.
  • 10+ years of experience in B2B marketing; ideally at Head of Marketing level.
  • Proven track record of developing and executing successful marketing strategies in a B2B environment.
  • Strong content strategy experience, including whitepapers, blogs, articles, and social media.
  • An understanding of digital marketing techniques, including SEO, SEM, email marketing, social media, and content marketing.
  • Excellent leadership and team management skills, with the ability to motivate and inspire cross-functional teams.

  • Senior Marketing Leader

    3 weeks ago

    Birmingham, Birmingham, United Kingdom Digital Gurus Full time

    Senior Marketing Leader Permanent position for a distinguished leisure brandCompensation: Up to £45k, Along with Excellent BenefitsOffice-based with flexible working arrangements We invite applications from candidates with significant expertise in both creative and digital marketing. Key Responsibilities:Complete responsibility for the marketing strategy...

  • Marketing Strategy Manager

    4 weeks ago

    Birmingham, Birmingham, United Kingdom SF Recruitment Full time

    Position Title: Group Marketing ManagerLocation: Sutton ColdfieldEmployment Type: Full-time, Office-basedWorking Schedule: Monday to Friday, with occasional weekendsRole Overview: We are looking for a dedicated, innovative, and seasoned Group Marketing Manager to spearhead our vibrant Group Marketing Team. This position is crucial in enhancing brand...

  • VAT Strategy Leader

    3 weeks ago

    Birmingham, Birmingham, United Kingdom RSM Full time

    About the Role As a VAT Strategy Leader, you'll play a pivotal role in shaping and executing our clients' VAT strategies. You'll collaborate closely with Partners and Directors to ensure client expectations regarding service quality, cost-effectiveness, and deliverables are consistently met. This opportunity offers the chance to contribute to a dynamic team...

  • Senior Marketing Leader

    4 weeks ago

    Birmingham, Birmingham, United Kingdom SF Recruitment Full time

    Position Title: Group Marketing ManagerLocation: Sutton ColdfieldEmployment Type: Full-time, Office-basedWorking Schedule: Monday to Friday, with occasional weekendsRole Overview: We are in search of a dedicated, innovative, and seasoned Group Marketing Manager to spearhead our vibrant Group Marketing Team. This role is essential in enhancing brand...

  • Senior Marketing Leader for EiQ

    5 days ago

    Birmingham, Birmingham, United Kingdom LRQA Full time

    About LRQA's Next ChapterLRQA is embarking on an exciting transformational period of growth, aiming to become the leading global assurance partner. We're expanding our portfolio of services to meet the evolving needs of our clients and the market.Job SummaryWe're seeking a seasoned Product Marketing Manager to join our team and play a key role in building...

  • Senior Marketing Leader for EiQ

    6 days ago

    Birmingham, Birmingham, United Kingdom LRQA Full time

    About LRQA's Next ChapterLRQA is embarking on an exciting transformational period of growth, aiming to become the leading global assurance partner. We're expanding our portfolio of services to meet the evolving needs of our clients and the market.Job SummaryWe're seeking a seasoned Product Marketing Manager to join our team and play a key role in building...

  • Pricing Strategy Leader

    4 weeks ago

    Birmingham, Birmingham, United Kingdom Adecco Full time

    Job OverviewPosition: Director/Head of PricingWork Arrangement: Hybrid - RemoteCompensation: £100,000 - £150,000 + Bonus and benefitsAre you prepared to spearhead pricing initiatives and make a substantial difference in the Insurance sector? Our client, a forward-thinking organization, is in search of a collaborative and motivating professional to fill the...

  • Marketing Director

    2 days ago

    Birmingham, Birmingham, United Kingdom TeacherActive Full time

    About the RoleWe are seeking a highly skilled and experienced Marketing Director to join our team at TeacherActive. As a key member of our leadership team, you will be responsible for developing and implementing our marketing strategy to drive business growth and success.Key ResponsibilitiesMarketing Strategy Development: Create and execute a comprehensive...

  • Marketing Director

    2 days ago

    Birmingham, Birmingham, United Kingdom TeacherActive Full time

    About the RoleWe are seeking a highly skilled and experienced Marketing Director to join our team at TeacherActive. As a key member of our leadership team, you will be responsible for developing and implementing our marketing strategy to drive business growth and success.Key ResponsibilitiesMarketing Strategy Development: Create and execute a comprehensive...

  • Senior Sales and Marketing Leader

    7 days ago

    Birmingham, Birmingham, United Kingdom REEDMACE SOLUTIONS LTD Full time

    About the RoleWe are seeking a highly experienced Sales and Marketing Director to join our team at REEDMACE SOLUTIONS LTD. As a key member of our senior leadership team, you will be responsible for driving sales growth and developing effective marketing strategies to increase brand awareness and customer engagement.Key ResponsibilitiesLead the sales team to...

  • Regional Broker Distribution Leader, Mid-Market

    5 days ago

    Birmingham, Birmingham, United Kingdom AXA Group Full time

    About the RoleWe are seeking a highly skilled and experienced Broker Distribution Leader to join our team at AXA XL. As a key member of our UK Client and Distribution function, you will play a critical role in driving the growth and development of our business.Key ResponsibilitiesBroker Relationship Management: Develop and maintain strong relationships with...

  • Regional Broker Distribution Leader, Mid-Market

    2 weeks ago

    Birmingham, Birmingham, United Kingdom AXA Group Full time

    About the RoleWe are seeking a highly skilled and experienced Broker Distribution Leader to join our team at AXA XL. As a key member of our UK Client and Distribution function, you will play a critical role in driving the growth and development of our business.Key ResponsibilitiesBroker Relationship Management: Develop and maintain strong relationships with...

  • Cybersecurity Strategy Lead

    4 weeks ago

    Birmingham, Birmingham, United Kingdom KPMG-UnitedKingdom Full time

    Senior Manager of Cybersecurity InitiativesThe Senior Manager of Cybersecurity Initiatives is instrumental in enhancing the Cybersecurity Strategy domain within the UK, with a particular focus on the Financial Services industry. This role involves leading and overseeing various components of cybersecurity strategy offerings for clients, fostering enduring...

  • Head of Creative Strategy

    4 weeks ago

    Birmingham, Birmingham, United Kingdom Creative Recruitment Limited - Creative, Digital Marketing, Content Creators & Technical Talent Full time

    Our client, a prominent agency in the Midlands, is seeking a Creative Director to elevate their creative initiatives.Flexible hybrid working options are available.In the role of Creative Director, you will be responsible for steering the creative direction and strategy for a varied range of retail brands. Your leadership is crucial in ensuring that all...

  • Marketing Strategist

    2 days ago

    Birmingham, Birmingham, United Kingdom Victorian Plumbing Full time

    Marketing Leadership Opportunity at Victorian PlumbingVictorian Plumbing, a leading e-commerce company, is seeking a seasoned marketing executive to join our high-performing team. This role offers a chance to leverage your marketing expertise and propel our brand to new heights.The OpportunityThis is a pivotal role for a strategic marketing leader. You'll...

  • Marketing Strategist

    2 days ago

    Birmingham, Birmingham, United Kingdom Victorian Plumbing Full time

    Marketing Leadership Opportunity at Victorian PlumbingVictorian Plumbing, a leading e-commerce company, is seeking a seasoned marketing executive to join our high-performing team. This role offers a chance to leverage your marketing expertise and propel our brand to new heights.The OpportunityThis is a pivotal role for a strategic marketing leader. You'll...

  • Marketing Director

    5 days ago

    Birmingham, Birmingham, United Kingdom vbx. Full time

    About vbxWe are a leading communications agency, specializing in creative content, innovative digital solutions, and memorable events. Our team of experts works with a diverse range of clients across various industries to deliver tailored marketing strategies.Main ResponsibilitiesAs a Marketing Director at vbx, you will be responsible for ensuring the...

  • Marketing Director

    5 days ago

    Birmingham, Birmingham, United Kingdom vbx. Full time

    About vbxWe are a leading communications agency, specializing in creative content, innovative digital solutions, and memorable events. Our team of experts works with a diverse range of clients across various industries to deliver tailored marketing strategies.Main ResponsibilitiesAs a Marketing Director at vbx, you will be responsible for ensuring the...

  • HR Strategy and Operations Lead

    6 days ago

    Birmingham, Birmingham, United Kingdom Pertemps Birmingham Commercial Full time

    About the RoleWe are seeking a highly skilled Senior HR Advisor to join our team at Pertemps Birmingham Commercial. As a key member of our HR function, you will play a critical role in shaping and delivering our people strategy.Key ResponsibilitiesEmployee Experience: Develop and implement initiatives to enhance employee wellbeing, inclusion, and...

  • Sales and Marketing Director

    4 days ago

    Birmingham, Birmingham, United Kingdom REEDMACE SOLUTIONS LTD Full time

    Senior Sales and Marketing Leader OpportunityREEDMACE SOLUTIONS LTD is seeking a highly experienced Senior Sales and Marketing Leader to join our team in Birmingham. As a key member of our senior leadership team, you will be responsible for driving sales growth and developing effective marketing strategies to increase brand awareness and customer...