Brand Manager

2 weeks ago


Broxburn, West Lothian, United Kingdom Page Personnel Finance Full time

About the Role

We are seeking a highly skilled Brand Manager to join our team at Page Personnel Finance. As a key member of our Marketing and Agency team, you will be responsible for developing and implementing innovative strategies to strengthen our company's market presence in the FMCG industry.

Key Responsibilities

  • Develop and implement brand strategies to increase market share and drive business growth
  • Coordinate with the marketing team to create innovative campaigns and promotional materials
  • Monitor market trends and competitor activities to stay ahead of the competition
  • Manage the budget for brand promotions and advertising to ensure maximum ROI
  • Conduct market research to understand consumer behavior and preferences
  • Collaborate with internal teams to ensure brand consistency and alignment with company goals
  • Organize product launches and marketing events to create buzz and excitement
  • Evaluate and report on the effectiveness of brand strategies to inform future decision-making

Requirements

  • A degree in Marketing, Business, or a related field
  • Proficiency in using marketing software and social media platforms
  • Excellent understanding of the FMCG industry and its trends
  • Strong leadership skills and the ability to manage a team
  • Exceptional communication and presentation skills
  • Ability to analyze market trends and make strategic decisions
  • Good communication skills and excellent attention to detail with high levels of accuracy
  • Proficiency in standard Microsoft applications to process, obtain, and combine information
  • Knowledge of Adobe software, including Photoshop and Illustrator
  • Experience of writing and checking editorial copy
  • A driving license and the ability to travel

What We Offer

  • A competitive salary ranging from £35,000 to £40,000 per annum (FTE)
  • Full-time, 9am until 5.30pm
  • The opportunity to work in a vibrant and collaborative environment
  • A chance to make a real impact in the FMCG industry
  • A role based in West Lothian, offering hybrid working arrangements

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