Menswear PR Coordinator

2 months ago


London, United Kingdom Christian Dior Couture Full time

**Position**:
**Job Title**: Menswear PR Coordinator & VIP Dressing

**Location**: Head Office - London

**Responsible to**: PR Director & Head of Men’s PR, Digital, Print, VIP & Events

**Responsible for**: PR Assistant

**Christian Dior**:
Christian Dior Couture offers more than a beautiful brand to our clients; we invite them to be part of the heritage, to share our passion for luxury and to be part of the Dior family. We look for the same desire in our employees, to have enthusiasm and passion about being part of the House of Dior.

**Profile**:
**Responsibilities**:
To oversee & facilitate all UK editorial, VIP and influencer sample requests across all categories. To support PR Director and Head of Men’s PR, Digital, Print, VIP & Events in coordination of all PR events and in implementing the UK press strategy. To work closely with press contacts to ensure qualitative and quantity coverage.

**Sample & Showroom Duties**:

- Manage all UK editorial requests and liase with international offices to facilitate these requests.
- Oversee sample tracking and maintenance of Fashion GPS showroom system
- Coordinate the organization of the PR showroom and stockroom and manage stocktakes.
- Oversee all UK VIP requests by liaising with Paris VIP teams and conduct VIP fittings
- Work with Head of Men’s PR, Digital, Print, VIP & Events to pitch for Dior articles and product placement
- Work with Head of Men’s PR, Digital, Print, VIP & Events to identify and outreach to influencers
- Oversee seasonal gifting process from identifying list, ordering product, managing distribution

**Editorial Duties**:

- Oversee the compilation of editorial reports for Paris HQ and maintenance of editorial archives
- Send out celebrity press releases
- Manage contact databases
- Work closely with the team to manage the PR budget, including sample orders and processing invoices
- Oversee interns and PR assistants in general administrative tasks and day-to-day running of the office

**Events**:

- Work with the PR Director & Men’s PR, Digital, Print, VIP & Events to organise seasonal press days, events and fashion shows including guest lists, transportation needs etc.
- Coordinate celebrity fittings and liaise with Paris VIP team to secure wardrobe options
- Demonstrate excellent product knowledge and play an active role at shows and press days.

**Additional information**:
**Other Duties**:

- To comply with Dior values.
- You may be required to perform other duties within your capacities and which the Employer may reasonably require.
- Manage PR Assistants and interns including recruitment for these roles

**Experience Required**:

- 3 years PR experience, within the luxury goods market.
- Sound knowledge of current PR activities in the UK
- Grounded administration and office management experience.
- Attention to detail
- Excellent communicator.
- Demonstration of own initiative.
- Smart appearance that represents the image of the Company
- Appreciation for the luxury goods market
- Fluent spoken knowledge of another language. (Desirable)



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