Pr Coordinator

3 months ago

London, United Kingdom Michael Kors Full time

Michael Kors is always interested in hearing from talented, globally-minded individuals with a passion for fashion.

If you enjoy working in a creative, fast-paced environment, then we would love to hear from you
- I FEEL really_ LUCKY _to be SURROUNDED by SUCH a GREAT TEAM. I’m not only GRATEFUL that they’ve HELPED me_ ACHIEVE _my_ GOALS, _but also that I CAN GIVE them a PLACE WHERE THEY can_ ACHIEVE _theirs._
- MICHAEL KORS
- We have an exciting opportunity for a PR Coordinator

Department overview:
The PR communications team are responsible for driving the creative development, execution and roll out of the PR/media communications and celebrity strategy across Europe for this dynamic, fast paced and innovative brand.

What You’ll Do:
You will support the PR Manager to develop and deliver the PR strategies across Europe to help build brand awareness and drive traffic within the Communications divisions. You will work with the European PR Team and closely with the EMEA Brand Marketing, Events, Digital Communications, Wholesale Marketing, Retail Marketing, Ecommerce, Licensing and Franchisee teams to ensure all messaging is cohesive and Omni-channel.
- Assist the Communications Department with all European press requests in addition to any samples requests arising internally. Responsible for booking out samples, coordinating messengers pickups, international shipping and following up to ensure timely return of all samples to avoid possible missed opportunities. Ensure our presence in all March/September issues
- Manage all relevant Celebrity dressing requests with the support of the Communications Assistant and Communications Manager
- Being directly responsible for the following countries: UK & Ireland, Sweden, Norway, Denmark, The Netherlands, Iceland, Finland, Hungary and Slovakia
- Support Communications Manager and Communications Director on all projects & requests
- Creatively develop and execute seasonal and integrated EMEA Communications strategies to elevate Michael Kors alongside the Communications Manager / Director. To include all business channels: Retail, Wholesale, social and digital
- Update sample loan out / return book. Merchandise PR showroom, maintaining throughout season and archiving collections as each season ends
- To update regularly forthcoming credits advising line manager in case of any issues in good time
- To send out seasonal collateral (look books, images, etc.) to press
- Proactively organize press appointments off site (breakfasts, coffees, etc.) and secure attendance at key brand events (local press days, presentations, etc.)
- Assist / support on all lists and invitations for catwalk shows, follow up on press coverage
- Support and communicate across the board with all other relevant MK departments namely marketing, ecomm, digital, sales, VM etc.
- Work directly with the Communications team in NYC in accommodating internal samples requests. Ensure all requests are received in correct format; check availability and process, following up on all returns to HQ
- Ensure Communications department receives all RTW and accessories line list and price lists at the beginning of each season so that credit information is sent to all titles in timely manner
- Create monthly credit report excel spreadsheets with European credit information and work with the Communications Assistant to properly archive credits each season
- Manage ADV credit chart and make sure all relevant credits are achieved in the relevant publications
- Maintain and continue to develop relationship with European press through constant communication in order to gain more credit in regional titles
- Assist in calling and sending personal thank you notes (gifts where applicable) to editors for resulted coverage
- Support in organizing all seasonal press presentations: space set up, catering, flowers, invitations, compile guests list, press kits and follow up with press
- Maintain press database up to date

You’ll Need to Have:

- Excellent MS Office: Excel, Word, PowerPoint and Outlook
- Excellent written and verbal communication skills
- Excellent organizational and time management skills with the ability to multi-task and prioritize
- Creativity and imagination
- Strong digital PR background, preferably across both editorial and celebrity
- Ability to use initiative
- A commitment to keeping up with and researching the continually evolving nature of innovative PR and Marketing Communications, to actively execute these ideas in a timely manner to keep Michael Kors ahead of the game

We’d Love to See:

- Collaboration
- Communication
- Drive Results
- Entrepreneurial
- Functional Skills

MK Perks:
Our purpose is to make all employees and customers #FeelGreat with Michael Kors. When you join our business, we want you to feel like a valued member of the team from Day 1. To make your journey enriching with us, we offer
- Cross-brand Discount
- Exclusive Employee Sales
- Paid Parental Leave
- Generous Holiday S

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