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Brand Executive

3 months ago

Glasgow, United Kingdom Kura Full time

Job Details:
**J**ob Title: Brand Executive*
**Location: Glasgow, UK**

Kura have an exciting opportunity for a Brand Executive to join our growing team

Working closely with and reporting to the Brand Manager you will support with the development and execution of external brand messaging. You will assist in the planning and implementation of inspiring and measurable communications that supports the vision and values of the business aligned with exceptional customer experience and sales opportunities.
Role details:Ensuring that the brand strategy is understood and deployed to our external market and client portfolio. The role is a mix of creative thinking, brand management, digital marketing and web management partnering with PR and external agencies.

Your role involves the creation of communication materials that promote the brand for growth and longevity in the industry, including new business acquisition and recruitment and attraction.

*
Responsible for planning, executing, and measuring a range of marketing campaigns utilising social media, mobile and PR content.
- Ensuring that applicable content is optimized for SEO and conversions.
- General keyword, user intent and competitor research to identify trends and opportunities.
- Working with third party partners and creative agencies in line with brand strategy
- Co-ordination and promotion of new business promotional events
- Maintaining and growing the brand’s affiliations and partnerships through memberships and key supplier portals
- Monitoring the performance of the brand through key performance indicators (KPI)
- Achieving targets through effective timelines and budgets

Requirements**:Essential**
- Delivering multi-media marketing campaigns from brief to evaluation
- A genuine interest in and understanding of SEO and search engines
- Working with creative teams (external agency)
- Experienced in use of Microsoft office
- Excellent written communication abilities
- Confident verbal communicator
- Creative mindset
- Self-motivator
- Ability to prioritise and meet targets
- Team player

*
Preferred*
- Competent knowledge of the business/industry
- Understanding of our vision and values
- Experience in use of design software (preferred but not essential)

**Benefits**:

- Salary up to £35,000.00 DOE + employee benefits
- Bonus Opportunity
- 30 Days Paid Holiday
- Hybrid working
- Enhanced CSP & Maternity/Paternity Scheme
- Comprehensive training to ensure you have the tools to do your job
- Relaxed Dress Code
- Positive working environment

Plus much more

INDBE1

Location: Citypoint,21 Tyndrum Street, Glasgow G4

**Job Types**: Full-time, Permanent

**Salary**: Up to £35,000.00 per year