Brand Executive
3 months ago
**Salary**:
**Brand Executive**
**Location: Glasgow**
**Hours: Monday to Friday 9am to 5.30pm**
**Salary: up to £35,000 DOE**
Who we are:
Kura is a global CX outsourcer. Kura provides award-winning outsourced (and insourced) contact centre solutions across UK and South Africa. Its software subsidiary, Inisoft, develops advisor desktop solutions with full omni-channel capabilities, sold globally. Kura & Inisoft create and provide services and solutions to over 50 clients across many industry verticals.
We are building a culture that shifts the mind-set from focusing on “things and stuff” to “people and behaviour”. We call this process “Crossing the Bridge”.
Role Details:
Kura is looking for a Seasoned Brand Executive to support the Brand and communications Manager with the development and execution of internal and external communications. If you have experience in using creative thinking and brand management to plan and implement inspiring and measurable communication that supports the vision and values of the business, then this role is for you
You will be responsible for Ensuring that the brand strategy is understood and deployed to our external market and client portfolio. Furthermore, you will be involved in the creation of materials that promote the brand for growth and longevity in the industry, including business acquisition, recruitment and attraction and employee engagement.
- Responsible for planning, executing, and measuring a range of marketing campaigns utilising social media, web and PR content.
- Ensuring that applicable content is optimized for SEO and conversions.
- General keyword, user intent and competitor research to identify trends and opportunities.
- Working with third party partners and creative agencies in line with brand strategy
- Co-ordination and promotion of new business promotional events
- Event management
- Maintaining and growing the brand’s affiliations and partnerships through memberships and key supplier portals
- Monitoring the performance of the brand through key performance indicators (KPI)
- Achieving targets through effective timelines, and budgets
**Benefits**:
- Recognition programme and Loyalty Award Scheme.
- Hybrid working.
- Enhanced CSP & Maternity/Paternity Scheme.
- Pension.
- Employee Assistance Programme - a free and confidential personal support service that is available to you 24 hours a day.
- And much more.
**Requirements**:
**Essential**
- A relevant marketing degree, or 3-5 years experiance within the role is essential.
- Delivering multi-media marketing campaigns from brief to evaluation
- A genuine interest in and understanding of SEO and search engines
- Working with creative teams (external agency)
- Experienced in use of Microsoft office and Canva
- Ability to prioritise and meet targets
Next steps:
If you want to be part of a team where you will have the opportunity to grow & develop personally, helping to shape and drive our business forward, then this could be the right role for you.
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