Business Development Executive

2 weeks ago

Edinburgh, United Kingdom Legado (joinlegado.com) Full time

Legado is an enterprise-backed, high-growth technology company and we’re hiring a Business Development Executive

Primary Responsibilities

Master our product

  • Understand our product back to front, what customers we serve, the challenges they face, and how we solve those problems

Lead Generation

  • Generate new deals by prospecting for relevant companies and key personnel within those companies against the value areas of our proposition via channels like LinkedIn, email outreach and cold calling to initiate commercial engagements (including creating compelling email content and pitches)
  • Update our CRM with new leads including contact information and relevant intel against those leads to support on outbound prospecting

Sales process/deal execution

  • Support our sales team to execute deals; meeting with prospective customers, learning their challenges and positioning our product accordingly, and delivering concise, impactful demos
  • Support our sales team to move the discussion with an interested prospect to contractual commitment, including response to due diligence process, commercial and contractual discussions and other aspects of the procurement process

Preparation of collateral

  • Support preparation of sales presentations that concisely communicates the value of our proposition, with specific tailoring to customer issues

Customer and Market analysis

Conduct analysis of prospective companies to identify key information such as:

  • Goals
  • Challenges
  • Current standing
  • Key decision makers

  • Analyse key personnel of prospective companies to identify opportunities to initiate an engagement
  • Report key findings from analysis to support the commercial team’s efforts to generate/progress deals
  • Conduct first principles analysis of our target market, and report key findings including market trends and opportunities
  • Support in establishing action plans for Legado’s commercial activity to take advantage of analysed market opportunities
  • Identify relevant events that we should be attending to support business development activities, and identity + report key prospects that will be attending those events

The ideal candidate:

Skills

- Business/commercial acumen (can easily understand the drivers for our customers’ businesses to identify strong prospects)

- Excellent communications skills (verbal and written)

- Strong presentational skills

- Powerpoint proficiency

- Time management skills

- Proficient with CRMs

- Prioritisation

- Administrative skills

- Autonomy

Qualities that set you apart

- A demonstrated passion/interest for technology

- A demonstrated passion/interest for working in a start-up company

- A demonstrated passion/interest for sales, especially technology sales

- Ability to work well in a fast-paced, results oriented environment

- A good understanding of the retail financial services sector

- High agency and proactivity

- You value execution over everything

- Able to put yourself into customers shoes and think like a buyer

- You’re comfortable with ambiguity

- You highly value ownership and accountability of your work

- You are good fun…

Ideal experience

- (some) Experience with lead generation

- (some) Experience with enterprise SaaS sales

- (some) Experience selling into financial services

- (some) Experience in a start-up environment

Four days per week in the office is required for this role.

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