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Marketing Executive

3 months ago

Edinburgh, Edinburgh, United Kingdom Rettie and Co. Full time

About the role:

As Marketing Executive, you provide essential business support to the Marketing & Customer Experience Director and Marketing Team.

You work closely with the frontline teams, have very strong verbal and written communication skills and are comfortable managing internal and external stakeholders.

You understand not all customers are Rettie customers.

By staying true to our brand values and beliefs you are skilled at translating these into relevant, engaging content across our marketing channels.


You're responsible for executing planned marketing activity across our varied marketing channels and your strong organisational skills ensure that you can meet deadlines whilst maintaining a high level of quality assurance across all of your work.


Key responsibilities:

  • Planning and executing activity across multiple marketing channels to generate highquality leads for Rettie, including digital advertising, social media, SEO and PR.
  • Manage our social media accounts, including planning, scheduling, copywriting and design.
  • Paid social advertising via Facebook.
  • Creating and delivering local marketing campaigns to support growth ambitions.
  • Use analytics and insights to continuously monitor and improve all marketing initiatives.
  • Writing and publishing Property Press Releases, working with our internal teams and property journalists to ensure maximum PR coverage.
  • Working with our external PR Consultant to maximise opportunities and exposure in major national and international publications for our research team.
  • Creating, updating, and maintaining content on our website.
  • Working on planning and delivering events such as live Webinars, and inperson networking.
  • Responding to customer reviews such as Google, Facebook and Feefo.

Key requirements:

Essential

  • Minimum of 1 years' experience in a marketing environment
  • Experience with all channels of the marketing mix
  • Proven ability to organise own workload and work independently to deadlines
  • Experience in working with and managing internal and external stakeholders
  • Proven ability to write engaging copy for our website, blogs and social media channels
  • Proven ability to analyse data interpret results and present findings and recommendations
  • Expert in the use of MS Office (Word, PowerPoint, Excel, Outlook)
Desirable

  • Marketing related BA (Hons) or MSc level qualification and/or
  • CIM Diploma or Postgraduate Diploma in Marketing
  • Work experience in property or professional services marketing role
  • CRM experience

Competencies:

  • Customer focus
  • Communication
  • Collaboration
  • Problemsolving & innovation
  • Planning and organising
  • Positive mindset

About us:

When you join Rettie you'll discover the difference you can make. We're a growing and ambitious company, but at our foundations, we have a family feel. We care about our people; we want them to prosper and realise their potential.

We are proud that our values of Teamwork, Determination, Dependability and Ambition guide our actions and behaviours towards our clients and each other, daily.

Based on these values, we aspire to cultivate and grow diverse, capable teams in an environment which will help you realise your career potential.