Commercial Strategy Manager

6 months ago


Surrey, United Kingdom Colgate-Palmolive Full time

No Relocation Assistance Offered
# 160772 - Surrey, England, United Kingdom

Location: Woking, UK

Reporting to: Market Strategy & Planning Director, UK & IE

Why Work For Colgate Palmolive: 

The learning & development opportunities: You will refine your commercial mindset and continue to learn new skills working closely with a cross-functional team giving you exposure to all local market departments. The challenge & variety: You will operate in a fast paced operational environment, directly impacting the day-to-day performance of the business, with personal accountability for your business. The global experience: You will have the opportunity to work with global brands, participate in global strategies with potential to develop your career internationally. The Colgate Values: We are Caring, We are Inclusive, and We are Courageous are integral to how we operate every day.

Job Purpose
Lead, develop & supervise long-term category & retail environment strategy for CP in the UK & Ireland by working as a leader across the whole organisation. Own the development, communication and execution of Retail Environment strategies.
Develop Go To Market Commercial plans (5Ps) by environment and by customer which achieve CP commercial objectives and incorporate brand strategies, shopper insight & retail environment knowledge. Develop insight-based category visions for CP and shopper solutions which can be tailored and implemented by retail environment and customer. Be an authority - develop, mentor, and guide the whole Customer Development Organisation

What you will do:

Co-lead the development and implementation of a long-term vision for all our categories which drive annual commercial plans, innovation sell-ins, shopper initiatives and external customer selling strategies. Develop an insight-based strategy for the categories as part of a plan that identifies growth opportunities. Co-Lead with Consumer Experience the identification and development of future portfolio requirements, including pricing, promotional strategy and own the successful execution across REs/customers – including solutions to significantly differentiate our selling solutions in Drug, Value and E-commerce. Lead the development of a proactive, competitive and flexible annual commercial plan which sets out strategies and tactics by 5P which achieve annual goals and work with CDTs to develop appropriate exceptions. Proactively own the monthly commercial process for your portfolio, including business analytics, gap identification and corrective action. Perform a leadership role in the creation of our Budget and LE communication/business reviews to Division. Lead and deliver return on investment promotional analysis of all category & RE activity to ensure the most efficient promotion programme is delivered with outputs and recommendations shared across the commercial group and embedded into the rolling commercial plan. Define our communication and execution strategy, including all pricing and promotional strategy for our NPD and big hits, in conjunction with the Business Analytics Manager. Take on leadership for ad-hoc critical initiatives, task-forces and projects as required. Act as a company steward and set the example to the team for strategic development, proactivity and commercial expertise.

Key Opportunities:

Lead multiple priorities in a very dynamic retail environment and provide clear strategic direction and plans. Be one-step ahead of our competitors and ensure that our commercial strategies and plans for the portfolio deliver consistent value sales, market share, ASP and margin growth. Influence senior management and customers to enable us to implement an UK-centric strategy which deliver CP and customer goals.


Who you are:

Strong, visible and respected leader within the commercial team with the knowledge and credibility to lead and influence commercial strategy and implementation, and find commonality across diverse category, RE and customers’ perspectives. Critical thinker and proactive and highly commercial individual able to identify new solutions and drive these through from identification to RE/customer implementation. Leverage data and identify insights and trends and to develop strategic recommendations for action. Confident manager, who is able to lead, train, empower and develop those around them Strong communicator across all organisational levels and a team player, 

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