![The Beauty Crop](https://media.trabajo.org/img/noimg.jpg)
Influencer & Partnerships Manager
2 weeks ago
About The Beauty Crop
We are a young and dynamic beauty company operating primarily in the E-commerce space; Our company is inspired by healthy living and we create products that are enhanced with nutrition derived from natural ingredients; Our philosophy is that nutrition is as equally essential for your skin as it is for your body; We are a global team operating in the UK and North America and are passionate about creating colourful, fun and cruelty-free cosmetics.
About the role
This role is career defining; allowing the right candidate to make their mark, learn while doing and work to propel THE BEAUTY CROP into a trail-blazing, aspirational global beauty brand;
Reporting to our Head of Performance Marketing you’ll manage our influencer/creator campaign activation, which should result in greater brand equity and reach, followers, engagement, traffic & sales for The Beauty Crop. You should be able to report on the effectiveness of your activity both commercially but also emotionally in terms of the ‘authenticity’, demonstrating a balance between the art and science which unlocks significant traction in this earned media channel.
You will manage all earned media activities, such as photoshoots, video productions, online content creation, gifting and events - along with the commercial negotiation of the activity with these 3rd parties. You will contribute to and help build our influencer strategy for The Beauty Crop, recommending objectives, targets, action plan, calendar and budget, as well as, relationship management with our influencer network and scouting of new upcoming talent.
We need you to elevate our existing gifting approach to a multi-level influencer/creator/partner programme where we believe building a tiered approach from gifting to a sophisticated retainer + commission of sales, managed in a CRM tool will expedite growth from this channel.
We’d love for you to scale this activity to such an extent that you’re able to grow a team around you, where you can share best practice around the whole team and upskill to allow the team to grow in the future.
You’ll have previous experience in social media and influencer marketing and be comfortable leading your own projects. You’ll need to be happy addressing current clients and prospects, and using social listening and analytics tools.
Roles and responsibilities...
- Develop comprehensive influencer marketing and earned media strategies aligned with overall marketing goals, including campaign ideation, content planning, and execution.
- Stay updated on industry trends, platform changes, and emerging influencer marketing practices to inform strategy and maintain a competitive edge, making research of the target audience, closest competitors, experts;
- Finding and pitching the ‘right’ influencers and negotiating the best commercials and service levels between The Beauty Crop and the influencer (i.e. Gifting, Retainer, Commission or Hybrid?), always aiming to generate significant RoI for The Beauty Crop; Negotiate partnerships, contracts, and agreements with influencers, ensuring mutual benefits and clear expectations.
- Collaborate with influencers to create compelling and authentic content that resonates with target audiences while adhering to brand guidelines.
- Maintaining influencer relations and ensure The Beauty Crop are regarded as a market leading Brand in the Influencer community, facilitate product seeding, onboarding and training;
- Track and evaluate the effectiveness of influencer campaigns, providing insights and recommendations for continuous improvement.
- Knowing and sticking to the legalities involved in influencer campaigns, by market; ensure compliance with industry regulations and guidelines related to influencer marketing, including ASA disclosure requirements and ethical best practices.
- Planning influencer events and trips;
- Performance of a comparative analysis of the achievements and ROI (including competitors);
- Oversee end-to-end campaign execution, including content creation, scheduling, monitoring, and optimisation to maximise engagement and impact, looking for new approaches of how to improve campaigns;
- Positively impact and influence internal stakeholders and external partners;
- Effectively communicate and collaborate with Product, Brand, Marketing, Trading, Operations, Tech, Insight and Finance teams;
- Uphold The Beauty Crop’s brand vision and standards as well as The Beauty Crop’s company Objectives, Strategy & Tactics;
- Think like a customer, all the time, every day.
Success in 6 months:
- THE BEAUTY CROP is on track to deliver annual revenues of £21m (FY ‘24) with £3.9mn EBITDA;
- EARNED MEDIA - Build a plan / proposal how
- 3rd party social proof (PR / Influencer / Creator) could help The Beauty Crop scale further
Success in 24 months:
- THE BEAUTY CROP is track to deliver >£70m annual revenues +£15m EBITDA;;
- The Beauty Crop continues to be a ‘pull’ brand, where it acquires and retains customers at materially lower cost than peer group beauty / cosmetics brands;
- The Beauty Crop is trading / scaling fast outside the UK; your function is delivering the relevant / localised content needed across all our consumer touch points.
About you
To succeed at The Beauty Crop, you must have an entrepreneurial mindset and a growth-oriented attitude. The ideal candidate must be comfortable with ambiguity and able to navigate the fast-paced and constantly evolving nature of our direct to consumer, e-commerce and wholesale/retail cosmetics business. You must be willing to take calculated risks and have a bias for action, with a willingness to roll up your sleeves and get involved in all aspects of the business. You must be a strategic thinker, with the ability to balance short-term tactics and objectives with long-term vision and goals.
Additionally, you must be customer-focused and have a deep understanding of our target audience. You must be passionate about cosmetics and have your finger on the pulse of earned media processes and cosmetics / beauty trends and styles. You must be creative and innovative, with the ability to anticipate and respond to changing consumer / customer needs and preferences, before they happen.
- 3+ years of work experience in Influencer marketing in the UK or related field, ideally in Luxury / Aspirational Fashion & Apparel or Beauty, or a Social Media / Influencer Agency with Beauty / Aspirational clients; with proved track record of delivering successful campaigns
- Experience activating campaigns in the USA is a great plus;
- Strong strategic thinking and analytical abilities, with the capacity to develop and implement data-driven influencer marketing strategies, with a Creative mindset with a keen eye for identifying unique collaboration opportunities and crafting engaging content concepts.
- Strong negotiation skills with experience in contract negotiation, partnership agreements, and influencer compensation.
- A structured way of working; competencies in planning and organisation & excellent attention to detail; Excellent organisational and project management skills, with the ability to multitask, prioritise tasks, and meet deadlines in a fast-paced environment.
- Proficiency in social media platforms, influencer marketing tools, and analytics platforms to track and measure campaign performance.
- An eye for quality content & storytelling;
- Ability to adapt to evolving trends, platforms, and industry regulations in the influencer marketing landscape.
- Genuine passion for influencer marketing, social media, and digital marketing trends, with a finger
- on the pulse of popular culture and online communities.
- A strong personality who is able to work autonomously and within team;
We would love to respond to every application however due to the volume of applications we receive this isn't always possible. If you have not heard within 2 weeks of applying, please assume on this occasion that your application has not been shortlisted. We may retain your CV to contact you about future employment opportunities that are being managed by The Growth Foundation Talent.
The Growth Foundation Talent is deeply committed to building a diverse & inclusive workplace and welcomes applications from all sections of the community.
-
Partnerships Manager
5 days ago
London,, UK, United Kingdom SUMO Talent Full timeBrand Partnerships Manager - Talent AgencyWhat you will be doing Our client is seeking a talented and experienced Partnerships Director to lead their efforts in developing and managing strategic partnerships with brands, media agencies, and other key stakeholders. In this role, you will be instrumental in driving the growth and success of their agency by...
-
Senior Influencer
2 weeks ago
London,, UK, United Kingdom MKJ Ignite Full timeSenior Influencer & Partnerships ManagerE-Commerce subscription brandCentral London (3 days a week in the office) Salary £55k - £75k (Plus commission)MKJ Ignite are delighted to be working with one of the fastest growing D2C brands in the UK. The business has grown substantially over the last few years with further growth projected for this year and beyond...
-
Community, Influencer and Partnerships Manager
4 weeks ago
London,, UK, United Kingdom Better Placed Ltd - A Sunday Times Top 10 Employer in 2023! Full timeAn opportunity has arisen to join one of London's most exciting start-ups as a Community, Influencer and Partnerships Manager. This is a team with clear values and a clear mission. Their products are vegan and cruelty free and they are working towards their b corp accreditation. This is an incredibly exciting opportunity to join a business who have just...
-
Senior Influencer Manager
4 weeks ago
London,, UK, United Kingdom JSHealth Vitamins Full timeJSHealth Vitamins is seeking a proactive and keen Senior Influencer Manager to work from our West London office. We are a leading science-focused vitamin and wellness brand that provides targeted formulas to achieve personal health goals.Our Founder, Jessica Sepel, is a best-selling health author who founded JSHealth Vitamins to provide her community with...
-
Freelance Account Manager
2 weeks ago
London,, UK, United Kingdom SUMO Full timeAs a Freelance Account Director - Influencer Marketing, you will be responsible for overseeing the strategy, execution, and management of influencer marketing campaigns. You will work closely with clients to understand their goals, identify suitable influencers, and ensure the delivery of high-quality, results-driven campaigns. This role requires a strategic...
-
Influencer Senior Account Manager
5 days ago
London,, UK, United Kingdom SUMO Full timeInfluencer Senior Account ManagerWho will you be working forA leading creative agency specializing in delivering innovative marketing solutions to their diverse portfolio of clients. They harness the power of creativity, technology, and strategic thinking to craft compelling campaigns that resonate with audiences. Their Influencer Marketing team plays a...
-
Influencer Marketing Manager(Mandarin Speaking)
2 weeks ago
London,, UK, United Kingdom Dealmoon Group Full timeJob Description:The Influencer Marketing Manager is responsible for developing and executing influencer marketing strategies to enhance brand visibility, engagement, and drive sales growth. This position requires collaboration with internal teams and external influencers to create compelling content that resonates with the target audience.Key...
-
Influence Manager
3 days ago
London, UK, United Kingdom myGwork Full timeThis inclusive employer is a member of myGwork – the largest global platform for the LGBTQ+ business community. Department: PR & Influence Location: London Contract type: Fixed-Term (12 months) Full Time/Part time: Full Time Reporting into: Influence Account Director About Ogilvy: Ogilvy UK has been...
-
PR and brand partnerships manager
4 weeks ago
London,, UK, United Kingdom MIISTA Full timeJob descriptionWe are looking for a "PR and Brand Partnerships Manager” with experience in relationship building and events production to join our New York Office team. While the role will have a predominant NYC focus, the scope can cover the US domestic market.The role is offered on a local full-time, one-year base contract.This is a unique dual role of...
-
PR and brand partnerships manager
2 weeks ago
London,, UK, United Kingdom MIISTA Full timeJob descriptionWe are looking for a "PR and Brand Partnerships Manager” with experience in relationship building and events production to join our London Office team. While the role will have a predominantly UK and European focus, the scope can cover other international markets.The role is offered on a local full-time, one-year base contract.This is a...
-
Partnerships Manager
2 weeks ago
London,, UK, United Kingdom Vixio Regulatory Intelligence Full timePartnership ManagerAbout Vixio:Vixio is the leading provider of regulatory intelligence. Our trusted insights and analysis give our clients a true picture of what’s happening in an ever-changing landscape. We combine world-class content with advanced technology to help our clients make informed strategic decisions to mitigate risks, capitalise on business...
-
Influencer Marketing Manager
4 weeks ago
London,, UK, United Kingdom Moburst - Growth Done Right Full timeMoburst is a global mobile & digital marketing agency that helps companies grow their business. The world's most prestigious brands and startups such as Google, Samsung, Discovery and Uber are leveraging our mobile & digital strategy, product, creative, app store optimization (ASO) and media services to enhance their product and maximize their KPIs.Love...
-
Influencer Marketing Manager
2 weeks ago
London,, UK, United Kingdom Growth & Company Full timeWe’re hiring an Influencer Marketing Manager for a UK Top-50 startup in the beauty & wellness space They are mission-driven (looking to end single-use plastic in the bathroom) and backed by some leading consumer investment funds. As they scale across new channels, territories and products…it’s an exciting time to join!To support their next stage of...
-
Senior Partnerships Manager
2 weeks ago
London,, UK, United Kingdom MKJ Ignite Full timeSenior Partnerships ManagerE-Commerce Food brandCentral London (3 days a week in the office) Salary £50k - £70k (Plus commission)MKJ Ignite are delighted to be working with one of the fastest growing D2C brands in the UK. The business has grown substantially over the last few years with further growth projected for this year and beyond – they’re the...
-
Strategic Partnerships Development Manager
7 days ago
London,, UK, United Kingdom Aquent Full timeJob Title: Strategic Partnerships Development ManagerClient Location: London - Hybrid (3 days per week onsite)Starting: ASAPSalary/Pay Rate: £50 per hour PAYEDuration: 8 monthsJob Description:Are you a dynamic professional with a passion for managing high-stakes relationships and driving impactful business development strategies? Our client is seeking...
-
Strategic Partnerships
7 days ago
London,, UK, United Kingdom Adecco Full timeRole Title: Strategic Partnerships Development ManagerOffice Location: LondonDuration: From 1st September to 25th April 2025Working Schedule: Hybrid, Tuesday to Thursday onsiteHourly rate: £50Our client, a leading tech company, is seeking a dedicated and talented Strategic Partnerships Development Manager to join their team in London. With a focus on...
-
Senior Banking Partnerships Manager
7 days ago
London, UK, UK, United Kingdom Q Networkers Ltd Full timeSenior Banking Partnerships Manager | Payments | FintechThe Company:Our client is a leading global payments and banking-as-a-service platform for the digital economy. Through its API-driven technology, businesses can embed financial services into their products and create the seamless user experiences needed to drive business growth. Their platform removes...
-
Partnerships Manager
4 weeks ago
London,, UK, United Kingdom Plexus Resource Solutions Full timePlexus have partnered with a tokenization platform focusing on digital ownership and RWA. They are providing fractionalized NFTs that can bridge into DeFi to access liquidity and demand.The opportunityAs a Partnerships Manager, you will leverage your expertise in the web3, blockchain, and cryptocurrency ecosystems to shape the business development strategy....
-
Influencer Business Director
2 weeks ago
London, UK, United Kingdom Sphere Digital Recruitment Full timeInfluencer Business Director Influencer Business Director - Social Agency - London (Hybrid) - up to £80k The Agency My client is a leading social agency where they partner with some of the biggest global brands to lead them to success. The Role Lead the development of your client accountAdvocate for our discipline by communicating our story to clients and...
-
Head of Sponsorship and Partnerships
4 weeks ago
London,, UK, United Kingdom Zazu-Digital Full timeCompany Overview: Join an innovative company dedicated to revolutionizing the football experience. Their platform caters to football enthusiasts by providing tools to organize matches, share lineups, record goals, and engage with the community through unique voting features. As a leader in the social sports sector, they aim to become a household name akin to...