Sales and Marketing Director — Lennox Data Centres

1 month ago

London, UK, United Kingdom LENNOX EMEA Full time

LENNOX EMEA, an international company and leading player in the HVAC&R field, has 900 employees in Europe, 3 production sites, a commercial presence in 46 countries, 1 European HVAC&R Development Center, 1 European Training Center.

As an inclusive company, Lennox EMEA is committed to disability, respect for the environment and quality of life at work.

Lennox EMEA is committed to developing its employees' skills and promoting internal mobility.


ROLE PURPOSE:


To lead, oversee and drive the sales and marketing efforts of Lennox Data Centres. Responsible for developing and executing strategies to expand the company’s market presence and share, build and maintain strong client relationships, and ensure the growth and profitability of the business. Collaborate with various teams to deliver tailored solutions and ensure client satisfaction. Report critical opportunities and challenges into the CEO.


WORK LOCATION:

Europe (ideally London, Paris, Amsterdam, Frankfurt)


MAIN RESPONSIBILITIES:


1. Client Relationship Management:

• Develop and maintain strong, long-lasting client relationships at multiple within global organisations.

• Understand the business needs and challenges of key accounts and position our offerings in a way that addresses those needs.

• Ensure regular communication and updates with key stakeholders, addressing any concerns or requirements they might have.


2. Sales Strategy and Execution:

• Develop and implement comprehensive sales strategies to achieve business objectives and revenue targets.

• Lead the sales team in identifying and pursuing new business opportunities, both with prospective and existing accounts.

• Oversee the sales pipeline, ensuring timely and effective follow-up on leads and opportunities.


3. Marketing Strategy and Execution:

• Develop and implement marketing strategies to increase brand awareness and market penetration.

• Collaborate with the marketing team to create compelling campaigns, materials, and content that resonate with target audiences.

• Analyse market trends and customer insights to adjust marketing strategies and tactics accordingly

• Utilise internal and external resource to deliver on goals.


4. Technical Engagement:

• Engage with clients to understand their technical needs and challenges concerning Data Centre operations.

• Collaborate closely with our in-house technical team to tailor solutions that meet the client’s specifications.

• Keep abreast of industry trends, technologies, and competitor offerings to ensure our solutions remain innovative and relevant.


5. Commercial Management:

• Oversee all commercial aspects of the account managementteam , from initial engagement, proposal development to contract negotiation and closing.

• Engage with the finance team to ensure accurate billing and address any client concerns related to invoices or payments.

• Ensure a clean order handover to the manufacturing team, liaising between the client and factory to guarantee quality and timely delivery.


6. Business Development:

• Identify new opportunities with both prospective and existing accounts, and act on potential sales including up-selling and cross-selling opportunities.

• Collaborate with the product development team to develop strategies to expand our footprint within the key account.

• Ensure consistent revenue growth within developed accounts by fostering deeper partnerships and identifying new opportunities.


7. Leadership and Collaboration:

• Lead and mentor the sales and marketing teams, fostering a culture of excellence and continuous improvement.

• Work closely with the CEO and other executive members to align sales and marketing strategies with the company’s overall goals.

• Foster a collaborative environment between sales, marketing, product development, and technical teams to ensure unified efforts towards client satisfaction and business growth.

• Ensure teams are enrolled in relevant training to further enhance capabilities foir the strength of the business.


PERSON SPECIFICATION:


Essential qualifications:

• Bachelor’s degree in Business Administration, Engineering, or related field. Or compensatory work experience.


Knowledge:

• Business Development.

• Data Centre technical requirements, focus on mechanical aspects as well as the general data centre landscape, both hyperscale and Enterprise projects.

• All commercial related tasks including proposals, pricing, through to contract negotiation.

• Deep knowledge and relationships within the Data Centre industry.


Experience:

• At least 10 years working within the Data Centre space in a sales related role.

• Exceptional communication, presentation, and ability to work with others.

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