Director of Sales and Marketing

2 months ago


Brighton, United Kingdom CV-Library Full time

Director of Sales and Marketing - Brighton

Our Client is searching for a dynamic and proactive Director of Sales & Marketing to join their esteemed team. This role is critical in driving the sales potential and executing a robust marketing strategy for a new opening in Brighton City centre.

Key Responsibilities:

* Manage day-to-day operations of the sales and marketing functions to ensure maximum revenue and profitability.

* Provide the highest level of sales service to potential and existing clients.

* Coach and develop the sales and marketing team to drive revenues across all market segments.

* Conduct lead generation, face-to-face meetings, contracting, rate negotiations, site inspections, and attend trade shows and sales trips.

* Represent the hotel at sales meetings and events.

* Develop and nurture relationships with key national and global clients through ongoing account management.

* Strategically manage local and global corporate accounts, examining the hotel’s positioning and suitability to client needs.

* Monitor corporate accounts and take necessary actions to address any decreases in production.

* Identify and manage Corporate and Consortia RFPs to ensure maximum inclusion for the hotel.

* Analyze GDS production reports and intelligence information to develop this business channel.

* Drive meeting and conference business through relationships with conference agencies, both national and international.

* Contribute to the hotel’s pricing strategy and forecasting with the General Manager and Revenue Manager.

* Utilize CRM systems to update client databases and measure KPIs.

* Conduct regular competitor analysis and monitor market developments.

* Write quarterly activity plans to create focus and adapt activities to support business needs.

* Manage the annual Local Sales & Marketing Budget and collaborate with Group Marketing on advertising and promotional campaigns.

* Support F&B team with necessary sales and marketing activities.

* Manage online marketing and the brand website, driving direct customer sales.

Requirements:

* Minimum 3 years of experience in a similar position within hotels or a customer service environment.

* Excellent organizational and planning skills.

* Effective communication and strong leadership abilities.

* Commercially aware with strong analytical skills to understand business indicators and competitive trends.

* Sales-focused and results-driven.

What We Offer:

* Competitive salary with performance-based incentives.

* Comprehensive benefits package, including healthcare and pension plans.

* Opportunities for personal and professional development.

* A supportive and dynamic work environment.

Legal Requirements:

Applicants must meet the legal requirements to work in the United Kingdom.

For more information please contact Julia Marshall


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