Strategic Marketing Director

22 hours ago


Wolverhampton, Wolverhampton, United Kingdom University of Wolverhampton Full time

About the Role:

The University of Wolverhampton is seeking a highly skilled Strategic Marketing Director to lead our marketing efforts and drive student recruitment. As a key member of our team, you will develop and execute strategic brand marketing plans that align with our overall marketing goals.

Key responsibilities include:

  • Developing and executing data-driven student recruitment strategies and campaigns
  • Crafting compelling campaigns across multiple channels, ensuring every touchpoint reflects our vibrant brand and resonates with future students
  • Collaborating with Recruitment teams and academic leaders to tailor campaigns to specific course offerings and ensure a seamless journey for prospective students
  • Analysing campaign performance, optimising strategies, and driving continuous improvement through data-driven insights and reporting

We offer a competitive salary range of £38,474 - £45,737 per annum, flexible working hours, and a hybrid working model (onsite and remote) to support a balanced and fulfilling work-life experience.



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