Chief Marketing Strategist
3 days ago
Company Overview
Taylor and Francis is an Informa Business, a leading academic publishing, business intelligence, knowledge and events company.
We create unique content and connectivity for customers worldwide, spreading knowledge and promoting discovery globally.
We aim to broaden thinking and advance understanding, providing academics and professionals with a platform to share ideas and realise their individual potential.
- We are seeking a Chief Marketing Strategist to devise, define and plan PeerJ-specific marketing plans to achieve overarching marketing and organisational goals.
- The successful candidate will collaborate internally across the global marketing team and global PeerJ team, and with other internal functions.
- You will make informed recommendations using data, and take advantage of opportunities, whilst being flexible and adaptable, to maximise return on investment.
- BUILD effective long-term and strategic relationships both internal (publishing, editorial, sales, development, other departments) and external (e.g. funder partners, authors, societies, organizations).
- Maintain and develop an awareness of external issues and market developments, including competitor activities, needs of customers, advances in technology, and professional and academic trends.
- Contribute to developing opportunities for new and existing products and services to improve the customer experience.
Salary and Benefits
$80,000 - $120,000 per annum, depending on experience.
25 days annual leave, 3 additional days at Christmas (discretionary), 4 volunteering days annually, day off for your birthday, pension contributions, seasonal social and charitable events, training and development.
Job Description
We are seeking a Chief Marketing Strategist to join our team in Milton Park, Oxfordshire, or Blackfriars, London.
Time spent in the office is likely to range from 10%-80% of working hours with an expectation for a minimum of 2 days per week spent working from an office.
Required Skills and Qualifications
Ability to gather information and data to analyse to ensure a well-executed marketing strategy is in place.
Excellent relationship-building skills, both internally and externally.
Demonstrated ability to drive a well-executed integrated marketing programme.
Flexible and adaptable, resilient to change, and with the ability to successfully influence and work in a matrix-environment.
Knowledge and experience of the scholarly publishing industry and open access landscape (desirable).
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