Growth Product Manager

2 weeks ago

London, Greater London, United Kingdom Palta Full time
About Palta

Palta is a leading multi-product tech platform that has developed several mobile apps focused on health and well-being, serving a combined audience of over 60 million monthly active users. Our portfolio includes successful companies such as Flo, a global leader in female health, Simple, a nutrition and wellness app with over 15 million downloads, Zing, a personal fitness trainer, and more.

The rapid portfolio growth was fueled by a recent $100 million Series B round led by VNV Global, and our revenue is currently sustainably growing 50% year-over-year.

About Lovi

Lovi is an all-in-one AI cosmetologist that helps people evaluate their skin conditions, select the appropriate skincare program, and follow it for the best results.

We've developed the iOS version of our app, which features:

  • Personalized skin evaluations through a unique 12D skin analysis.
  • Customized skincare programs based on cosmetic scanner and ingredient analysis, all scientifically backed.
  • Daily personalized plans with specific actions to support the skincare journey.
  • Ongoing guidance through the Lovi AI Assistant and a user-friendly tracker for monitoring progress and developing healthy habits.
About the Role

We are seeking a Growth Product Manager - Web Funnel Expert to join our team, focusing on web funnel growth. You will be part of a cross-functional team aimed at driving revenue-centric solutions that align seamlessly with our overall growth strategy. You will work alongside analysts, engineering, product managers, designers, UX researchers to achieve ambitious growth and revenue targets.

Key Responsibilities
  • Develop and execute growth strategies for web funnels, leveraging data-driven insights and market analysis.
  • Collaborate with cross-functional teams to design and implement revenue-centric solutions that drive growth.
  • Conduct market research and user analysis to inform growth strategies and optimize web funnels.
  • Design and implement A/B testing and experimentation to optimize web funnel performance.
  • Develop and maintain key performance indicators (KPIs) to measure web funnel growth and revenue performance.
Requirements
  • 3+ years of experience in growth in B2C subscription products, with expertise in marketing-led growth, CRO, and paid marketing.
  • Proven track record of building engaging storytelling onboardings that are tailored to different user segments.
  • Proven track record of successfully driving growth through market analysis, user research, CRO, and revenue-centric strategies.
  • Strong analytical skills and data-driven approach to decision-making.
  • Ability to execute under deadlines and accountability for ambitious goals.
  • Growth/marketing experimental mindset with a desire to learn and iterate at a rapid pace.
  • Highly data-literate approach with a strong revenue growth intuition based on pattern customer behavior and market trends.
  • Confident and clear communication skills with the ability to create the right narrative for sharing ideas at every level in the organization.
  • Fluency in English (B2+).
  • (Bonus) Passion for skincare and interest in AI technology.

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